Parature Announces Its ‘Best Practices in Customer Service’ Webinar Series

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Industry Experts to Discuss Thought Provoking Industry Trends for Exceptional Customer Service

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Parature is dedicated to helping all organizations deliver superior customer service.

Parature, a global leader in on-demand customer service software, announced today the lineup for the first six months of their 2010 ‘Best Practices in Customer Service’ webinar series. Delivered by the industry’s leading minds, this thought leadership series is designed to serve as a valuable resource to provide insight into customer service best practices and industry trends. The webinars in this series are ‘must attend’ events for any organization committed to improving the customer experience. To register for one or to register for all, depending on the topics that interest you, please visit http://www.parature.com/webinars.

Customer service industry experts, Robert Spector - bestselling author, Rich Gallagher of Point of Contact Group, Paige Newcombe of Coremetrics, John Ragsdale of Technology Services Industry Association (TSIA), Dr. Natalie Petouhoff of Forrester Research, Jay Topper of Rosetta Stone, Sahar Hashemi of Coffee Republic, Lorraine Grubbs-West of Lessons in Loyalty and Southwest Airlines, and Lisa Ford - customer service expert will focus on current industry technologies, best practices and trends that are key for organizations to improve their support processes to improve the customer experience.

The Best Practices in Customer Service webinar series:

The Nordstrom Way to Customer Service Excellence
Date: January 20, 2010 – 2:00pm EST
Presenter: Robert Spector – Bestselling Author of The Nordstrom Way to Customer Service Excellence

Getting Your Worst Customers to Love You: True Tales from the Front Lines of Customer Support
Date: February 24, 2010 – 2:00pm EST
Presenter: Rich Gallagher – Bestselling Author and Communications Skills Expert

Metrics that Wow! How Coremetrics Became the Customer Service Model of Success
Date: March 30, 2010 – 2:00pm EDT
Presenters: John Ragsdale – Vice President of Technology Research, TSIA and Paige Newcombe – Senior Director, Global Client Services, Coremetrics

Why the Customer Experience Matters Most – Rosetta Stone’s Customer Success Strategy
Date: April 21, 2010 – 2:00pm EDT
Presenters: Dr. Natalie Petouhoff – Senior Analyst, Forrester Research and Jay Topper – Vice President of Customer Success, Rosetta Stone

In the Customers’ Shoes: How Coffee Republic Built its Brand through Great Customer Experiences (UK Audience)
Date: April 28, 2010 – 9:00am EDT/2:00pm BST
Presenter: Sahar Hashemi – Co-founder, Coffee Republic

How to Build a Culture of Customer Loyalty – How Southwest Airlines Does It
Date: May 19, 2010 – 2:00pm EDT
Presenter: Lorraine Grubbs-West – President of Lessons in Loyalty and former Director of Employment at Southwest Airlines

Why Customer Service in NOT Enough
Date: June 22, 2010 – 2:00pm EDT
Presenter: Lisa Ford – Creator of How to Give Exceptional Customer Service and author of Exceptional Customer Service – Going Beyond Good Service to Exceed the Customer’s Expectations

Parature’s “Best Practices in Customer Service” webinar series is designed to serve as an educational and informational resource for organizations throughout numerous industry sectors to gain insight into customer service best practices and to improve the customer experience. To register for any webinar in the series or to view previous webinars visit parature.com/webinars.

Parature enables any organization to fundamentally change the way they support their customers through its Software-as-a-Service (SaaS) delivery and integrated, intuitive design that empowers organizations to better and more efficiently serve, support, engage with and retain customers in today’s Web world. The seamlessly integrated suite of Parature Customer Service™ software modules allows organizations to effectively manage all of their support needs without additional hardware, software and IT expenses. Parature integrates everything in one dynamic, unified system to increase efficiency across entire organizations, improving processes among customer support, operations, development and sales.

“Parature is dedicated to helping all organizations deliver superior customer service,” stated Parature Vice President of Marketing, Gary McNeil. “We demonstrate this commitment, not only by providing the smartest, most efficient customer service software, but also by providing valuable written content and events. Parature has conducted in-depth research to provide relevant and thought provoking insight into industry trends and effective strategies that will contribute to the success of customer service professionals around the world and enable organizations to provide an exceptional customer experience at an affordable price.”

Parature, Inc.
Parature, a leader in on-demand customer service software, makes it possible for any business to leverage the Internet to provide outstanding customer service. The company’s software-as-a-service (SaaS) delivery and integrated, intuitive design enables organizations to better and more efficiently serve, support, engage with and retain customers in today’s Web world. Founded in 2000, Parature received the 2007, 2008 and 2009 Product of the Year Award from Customer Interaction Solutions magazine and has been named to the Inc. 5000 list of Fastest Growing Private Companies in America. Parature has been named to both the Washington Business Journal’s list of Best Places to Work and The Washingtonian list of Great Places to Work. Headquartered in Vienna, Virginia, Parature is at work in organizations of all types and sizes, and helps support millions of end users worldwide. For more information, visit http://www.parature.com or follow @Parature on Twitter.

Media Contact:
Dayna Tenorio
571.730.6241

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Dayna Tenorio
Parature
571-730-6241
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