Parature Best Practices Webinar Explores How Associations Are Revolutionizing the Way They Support Their Members

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Industry Thought Leader Lori Jordan to Discuss Support Techniques to Increase Member Retention

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Best Practices in Customer Service

Parature, the global leader in on-demand customer service software, announced today that it will sponsor a free webinar offering member service and support professionals tips and techniques for increased efficiency within their support teams. The webinar entitled “How Associations are Completely Changing the Way They Support Their Members While Increasing Retention” will be held on Tuesday, July 22, 2008 at 2:00pm EDT. To register for the webinar, please visit http://www.parature.com/res_webinars.aspx.

Today’s generation of association, professional society and non-profit organization members expect outstanding service and support from their respective organizations; however these organizations often find it challenging to provide the quality service their members demand. Implementing the right technology can enable these support teams with the ability to provide efficient ongoing member communication, and zero in on the key service and support functions so crucial to their membership growth and retention. Delivering the best, most complete online member service experience is a key factor to keeping members loyal and coming back for more.

“How Associations are Completely Changing the Way They Support Their Members While Increasing Retention” will feature Lori Jordan, Director of Association Services – Water Environment Federation (WEF). Lori will share her knowledge and experience of the support challenges her association faced, their service and support goals, and how they met those goals by leveraging software that has empowered them to increase visibility into their member issues, increase member satisfaction, provide a complete self-service support center, reduce repetitive questions, and better manage their entire support process.

Parature’s “Best Practices in Customer Service” webinar series is designed to serve as an educational and informational resource for organizations throughout various industry sectors to gain insight into customer support best practices that can be applied to help them more efficiently serve, support, retain, engage with, and maximize the value of every customer. Each session follows real-life customer scenarios focused on the challenges and issues customer support professionals face on a daily basis.

Parature enables any organization to fundamentally change the way they support their customers through its Software-as-a-Service (SaaS) delivery and integrated, intuitive design that empowers organizations to better and more efficiently serve, support, engage with and retain customers in today’s Web world. The seamlessly integrated suite of Parature modules allows organizations to effectively manage all of their support needs. This dynamic,
on-demand software enables organizations to get up and running quickly, easily and efficiently.

To register for this webinar or to view previous webinars in the series visit: http://www.parature.com/res_webinars.aspx.

Parature, Inc.
Parature, the leader in on-demand customer service software, makes it possible for any business to leverage the Internet to provide outstanding customer service. The company’s software-as-a-service (SaaS) delivery and integrated, intuitive design enables organizations to better and more efficiently serve, support, engage with and retain customers in today’s Web world. Founded in 2000, Parature received the 2007 Product of the Year Award from Customer Interaction Solutions magazine and has been named to the Inc. 5000 list of Fastest Growing Private Companies in America. For the past three consecutive years Parature has been on the Washington Business Journal’s list of Best Places to Work. Headquartered in Vienna, Virginia, Parature is at work in organizations of all types and sizes, and helps support more than 10 million end users worldwide. For more information, visit http://www.parature.com.

Parature is hiring talented people, please visit http://www.parature.com/careers.aspx for more information on joining this winning team.

Media Contact:
Dayna Tenorio
571.730.6241
dtenorio @ parature.com

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Dayna Tenorio
Parature
571-730-6241
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