ParknPool to be Found in Several Publications in 2013

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In 2013, ParknPool will be advertising in publications that target parks, hotels, churches, government entities, campgrounds and builders in order to promote their commercial grade furnishings and site amenities such as picnic tables, park benches, bleachers and playgrounds.

Each year when establishing their budget, ParknPool sifts through the mounds of media kits that have been sent to them to determine which publications will have the most impact on their business. As one of the leading online and catalog distributors of commercial grade furnishings and site amenities such as picnic tables, park benches, bleachers and playgrounds, they typically advertise in publications that target parks, hotels, churches, government entities, campgrounds and builders. For 2013, ParknPool can be found in six (6) different publications as well as various online and print Buyers Guides.

ParknPool will be found in three (3) issues of Parks and Recreation, the publication sent out by the NRPA (National Recreation and Parks Association), which targets approximately 95,000 park and recreation professionals. According to their website, the NRPA is dedicated to educating professionals and the public on the essential nature of parks and recreation. Through learning opportunities, research, and communication initiatives, they strive to generate significant public support for the movement in order to advance the development of best practices and resources that will make parks and recreation indispensable elements of American communities. They advocate for increased national funding for parks and recreation through federal grants and initiatives that support healthy lifestyles, economic vitality and environmental stewardship. They are the hub for connecting advocates, professionals, suppliers and government leaders so that they all can achieve common goals and further advance the movement.

Religious Product News, a publication that targets 30,000 church leaders, provides the latest information and resources about products, furnishings, building supplies, technology, media and more for today’s growing churches. ParknPool can be found in four (4) of their 2013 issues. According to their media kit, Religious Product News was developed with a non-denominational view and as a means to introduce church leaders and pastors to new products that will help their churches grow membership, energize their worship experiences, and initiate new Christian ministries. While the business of a church is focused on spreading God’s message and love, any well-run organization requires certain products to operate efficiently and successfully. Religious Product News aims to be the source for growing churches regarding their purchasing decisions. As a monthly publication, the editorial focuses on specific product categories telling readers why different congregations chose various products and how they are using them.

Over the past few years, ParknPool has made a strong showing in government purchasing. The publication of Government Recreation and Fitness maintains dialogue with readers at US military installations, federal agencies, Veterans’ hospitals, federal prisons, Job Corp centers, National parks, US embassies and consulates as well as state and local facilities. Appearing in seven (7) out of the ten (10) issues, ParknPool hopes to use this publication as a means to strengthen their government based business. Government Recreation and Fitness covers fitness, aquatics, bowling, playgrounds, golf, playing fields, ball courts, fun centers, gyms, locker rooms as well as other recreation and fitness operations. It features news and in-depth reports on concepts, methods and equipment, the latest trends, policies, practices and products. More importantly, it will help ParknPool cut through red tape to speak directly to the government recreation and fitness professionals buying and using their products.

A new publication for ParknPool this year, in which they will appear in four (4) out of twelve (12) issues, is the Building Services Management magazine which targets 30,000+ building services contractors, managers and owners who use the publication as a primary source of information for today’s facility maintenance. Each month, Building Services Management takes a whole-building approach to covering the industry, offering their readers techniques and equipment that increase productivity and efficiency, while emphasizing workplace safety. They continuously strive to meet the information needs of facility maintenance managers and contractors with decision-making and purchasing power in a variety of commercial, industrial and institutional settings.

Throughout 2013, ParknPool can also be found in publications such as Park Recreation and Business, Camp Business and Landscape Architecture Business as well as their Buyers Guides. For more information on where you can see a ParknPool ad in 2013, call 877.777.3700.

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Laura Dudley

Meagan Deacon
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