Paint Supplier for Commercial Vehicles Gets Colorful spark360 Portrait

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Alliance Color Supply Shows "Social Business Television" Its Successful Mix of DuPont Performance Coatings for Jets, Trucks and Boats Don't paint Alliance Color Supply with a broad brush just because it sells durable coatings for commercial vehicles that take a daily pounding from environmental stresses. Other companies do that too, but Alliance president/owner Mike Pfarrer believes his company's mix of experienced technicians and his status as an exclusive DuPont distributor help give his slice of the commercial paint rainbow a bit of an edge. That business model is illuminated in the latest edition of spark360, now available for viewing at http://www.spark360.tv.

spark360 covers digital memory company EDGE Tech in this week's program.

"If it moves, we paint it," says Alliance Color Supply new sales manager Rick Cadena, one of several employees that company president and owner Mike Pfarrer has hired for their previous experience in the commercial paint business.

Alliance Color Supply Shows "Social Business Television" Its Successful Mix of DuPont Performance Coatings for Jets, Trucks and Boats

Don't paint Alliance Color Supply with a broad brush just because it sells durable coatings for commercial vehicles that take a daily pounding from environmental stresses. Other companies do that too, but Alliance president/owner Mike Pfarrer believes his company's mix of experienced technicians and his status as an exclusive DuPont distributor help give his slice of the commercial paint rainbow a bit of an edge. That business model is illuminated in the latest edition of spark360, now available for viewing at http://www.spark360.tv.

Those corporate jets you see racing across the sky and the fleets of freight trucks passing you on a highway have something else in common besides speed and purpose. Many of them wear DuPont Performance Coating, a special kind of durable paint designed for commercial aviation, automotive and marine vehicles specifically to withstand wind and weather extremes. The DuPont coating is so valuable that only a few suppliers in the United States are authorized to sell it. Alliance has been one of those suppliers since 2004.

"If it moves, we paint it," says Alliance Color Supply new sales manager Rick Cadena, one of several employees that company president and owner Mike Pfarrer has hired for their previous experience in the commercial paint business.

"We try to think outside the box," Pfarrer said. "It's all about the service and the technicians available on call 24 hours a day. We're always there if there's a problem. We're there to fix it. We're looking for long-term relationships, even among the key employees I have."

The spark360 cameras introduce you to some of those employees - and the paint industry segment known as performance coatings - as they take you behind the scenes at Alliance's Arlington, Texas facility, where color mix orders are taken and processed. In addition to Pfarrer and Cadena, other interviews include Juan Calderon, who heads up Alliance's aviation paint division with nearly 20 years of experience with corporate jets, and satisfied customers like George Horner, owner of Wing Tech.

"When I had issues with another supplier, Mike was calling on me not only to solicit business, but he was helping and I wasn't even buying from him at the time," Horner said. "My current supplier was little to no help, whereas Mike came in and solved my problem and saved me a lot of money. I mean, you can't ask for anything more."

Senior Producer Steven Swaim added, "When I first interviewed Mike about Alliance Color Supply, I only thought about the quality of paint they offer. It didn't take long to see that he has built a company that is just as concerned about offering first class customer service, as well."

"It's not just about paint that makes a jet, an 18-wheeler or a boat look good," said spark360 host/managing editor Renay San Miguel. "When you figure in insurance considerations and potential downtime when a vehicle needs to be refinished, you can be talking about tens of thousands of dollars for just one paint job. Supplying durable coatings is a high-stakes industry that rewards hard work and entrepreneurship, and that's why spark360 is proud to share Alliance Color Supply's story."

About spark360
spark360 is a Web-based business television program that celebrates the spark of entrepreneurship in America by featuring the unique stories of small and middle-market businesses.

spark360 also provides a credible and relevant outlet to get your story to a global marketplace through our exclusive 360 Distribution social media platform. spark360 delivers broadcast-quality, network news-style programs via a comprehensive SEO-optimized “full circle” distribution strategy that reaches every corner of the Internet.spark360 is a division of Splash Media, L.P. http://www.spark360.tv

For media inquiries for spark360, please contact: Steven Swaim sswaim(at)spark360(dot)tv

About Splash Media
Splash Media L.P., based in Addison, Texas, creates and develops custom web-based communications and training solutions that are powered by video. We specialize in developing video communications strategies and video delivery platforms that drive our customer’s bottom line. Splash Media is a leader in the Enterprise Video Communications industry and has been delivering Internet enabled strategic video solutions since 2004. http://www.splashmedia.com

For media inquiries for Splash Media, please contact: Chris Kraft ckraft(at)splashmedia(dot)com

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