to Offer Free Personal Wedding Websites in Response to Struggling Economy

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Couples planning a wedding in today's economy are finding it harder than ever to make ends meet while also budgeting for their wedding. Personal wedding website and planning tools service reports that it is taking steps to best assist its customers while also maintaining a dynamic business model.

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We work with a lot of couples every day and we see the increased financial stress is an online service that allows engaged couples to set up their own personal wedding website and manage their wedding planning with a suite of online tools. It charges a membership fee for its customers to create and maintain personal websites, access emails, and make use of integrated planning tools. The benefits of a personal wedding website already include easing time and cost demands associated with wedding planning. But now as times become more difficult economically and couples struggle more than ever to realize their wedding dreams on an affordable budget, has decided to lend a helping hand by offering its services for no cost at all.

"We work with a lot of couples every day and we see the increased financial stress," says president Jason Melendez. "Planning a wedding is hard enough financially without adding a recession into the mix. We find ourselves in a position to help out while at the same time changing and strengthening our business model."

Starting this week, will begin offering a no-cost membership option that will include all the basic tools and services necessary for creating and maintaining a personal wedding website. Such an option will allow couples to post maps, photos, gift registries, and all wedding-related information a couple has to share, for free. The free membership will provide all the necessities and more than a few extras, as well as the option of upgrading to a full bells-and-whistles package if the couple prefers and has the means.

According to, the free membership is a win for everyone, since it will increase traffic, brand recognition, and visibility while helping those who could really use a break in today's economic climate. The company also suggests that if the free membership option is especially successful, it may look into modifying its business model to take advantage of the additional traffic by leveraging it to secure other sources of revenue.

"Times are changing, and growing trends like social networking and mobile applications provide a lot of exciting alternatives to the old ways of doing things," Melendez says. "Successful companies, those that thrive in an unstable economy, are those able to adapt accordingly. We've been successful so far and we'd like to continue that moving forward."

For more information and to learn more about personal wedding websites, visit:


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Jason Melendez
408-404-5225 ext. 515
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