Celebrities Wear Their Ego on Their Chest and You Can Too -- Personalized Jewelry Takes the World by Storm

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What does "Sex and the City" character Carrie Bradshaw have in common with ultra-posh trendsetters Jennifer Lopez, Paris Hilton and Madonna? The fashion-conscience stars have all embraced Hollywood’s latest and hottest trend: personalized jewelry, which is being worn by A-list celebrities everywhere -- from the red carpet to the living room couch.

Carrie Name Necklace of "Sex and The City"

Personalized jewelry is unique and timeless, it is form of self-expression. Our hand-made jewelry looks sexy and sleek, yet different and distinctive. The personalized bracelets, necklaces and rings complement the taste and personality of of the wearer.

“Personalized jewelry is a booming industry,” says Zoe Sia, Director of UnusualDesign, a jewelry manufacturing company that specializes in creating personalized name jewelry using high-quality raw materials and hand craftsmen. “When Carrie Bradshaw was spotted wearing a ‘Carrie’ name necklace in the movie series 'Sex and the City,' a fashion fire was set ablaze, and stars everywhere fell in love with the look.”

And it isn’t just celebrities who became love-struck with the idea of personalizing their ‘bling’. The public is embracing the style too, setting off a tidal wave of demand.

UnusualDesign responded to the increase in demand by launching a line of new products made from sterling silver and 14K gold, ensuring each product’s longevity and beauty. The website http://www.UnusualDesign.com features brand-new styles for their line of name necklaces, name bracelets and name rings

“Personalized jewelry is unique and timeless -- it is a form of self-expression,” says Sia. “Our hand-made jewelry looks sexy and sleek, yet different and distinctive. The personalized bracelets, necklaces and rings complement the taste and personality of the wearer, while revealing a sense of confidence. It’s totally different from an engraving, because the jewelry is constructed specifically for the individual.”

Women aren’t the only ones who have embraced this latest fad. Men make up a significant percentage of the requests coming in for personalized jewelry. Personalized key chains are among the popular items for men, who often order their items with the name of their favourite sports team.

“Every customer’s need is special,” says Sia. “Some may prefer to have very cute or petite size nameplate necklace while others would love to have a large nameplate necklace. UnusualDesign is the only company I know of that offers customers three different nameplate sizes: petite, medium, large.”

Not to be left out, children are also looking to get their hands on personalized jewelry-- although with a twist.

“Children quite often want to add a special character to accompany their names,” says Sia. “With this in mind, children products like the Hello Kitty name necklace, or Mickey Mouse personalized necklace are extremely lovely and irresistible to children.”

Beverley Taylor, a returning customer from Oxon, UK, states, “We ordered several name necklaces from UnusualDesign recently to give to our bridesmaids and flower girls. The petite sizes UnusualDesign made up for the children were perfect and all the girls were delighted with their gifts. We're so pleased we found UnusualDesign!”

Established in 1957, UnusualDesign’s original concept of designing personalized jewelry has guided the company for almost half a century. In 2002, the family business expanded to online shoppers. As a design and manufacturing company, UnusualDesign sells directly to wholesalers and individual customers. UnusualDesign is committed to designing quality, long-lasting jewelry that uniquely emphasizes the style and personality of the wearer.

For more information, or to view products available for purchase, visit http://www.UnusualDesign.com

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