Dallas, TX (PRWEB) October 10, 2012
Times are getting tough, again. Despite renewed economic uncertainty, the global pet care market continues to grow in 2012, with retail values approaching US$94 billion. Sales should continue to grow between 2012 and 2017, thanks to the strength of pet humanisation and emerging markets. However, retail value prospects have been downgraded compared to previous forecasts. These reports help examine the mounting socioeconomic challenges facing global pet care and how they can be overcome.
Pet Care Forecast Revisit 2012: How Resilient Is the Global Market?
This research offers an insight into the development of the market, highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading and emerging companies and brands, offers strategic analysis of key factors influencing the market, including background information on pet population, pet ownership by household and prepared gap ratio. Forecasts illustrate how the market is set to change and criteria for success.
Product coverage: Pet Food, Pet Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Pet Care in the US
Pet food experienced a modest recovery after a flat performance during the recession, with premium products (both therapeutic and non-therapeutic) the main engines of growth. Pet products are forecast to continue to grow in 2012. Household pet populations dipped slightly after the recession but show signs of a mid-term recovery, with owner expenditure on current pets remaining resilient.
Pet Care in New Zealand
Premiumisation continues to increase sales in pet food in value terms; however, volume sales remain flat, as the pet population and pet ownership plateau. Manufacturers are looking at ways to increase their value shares by expanding distribution channels, and humanising food by mirroring health and wellness benefits. The main drive is for manufacturers to find ways of attracting consumers who currently use non-prepared pet food; the proportion of people using such food remains relatively high...
Pet Care in Denmark
Continued growth of pet care in Denmark in 2011 and 2012
Retail value and volume sales of pet food and pet products in Denmark continued to increase during 2011 and are set to do so again in 2012, which is mainly the result of the growing pet population on the one hand and the fact that many Danish consumers are willing to spend money when it comes to the well-being of their pets, on the other. The best performance in value terms was recorded in dog and cat treats, premium dry dog and cat food, pet healthcare and other pet products.
Pet care is expected to record a constant value CAGR of 1% during the forecast period, with growth being fuelled by the pet humanisation trend and rising demand for premium products. The increasing range of products available and growing popularity of private label will force manufacturers to continue to focus on reinvigorating their core brands and meet the demand for higher quality convenience and health benefits. Pet care sales will, of course, continue to maintain a close relationship with the size of the pet population, which is set to increase by about 1% throughout the forecast period.
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