PFAFF® Sewing Machine Brand Continues to
Strengthen Its 146 Year Sewing Heritage
Bankruptcy Announced by Pfaff Industrie Maschinen AG Headquartered in
Germany is Not a Part of the SVP Worldwide Group of Companies
HAMILTON, Bermuda (Business Wire EON/PRWEB ) September 12, 2008 --
Today SVP Worldwide, owner of PFAFF®—the
world’s leading brand of premier sewing and
embroidery machines, announced the bankruptcy, filed by Pfaff Industrie
Maschinen AG headquartered in Germany, has no connection to SVP
Worldwide or PFAFF. The Pfaff Industrie Maschinen AG company is an
independent licensee of VSM Group AB industrial products and is not a
part of the SVP Worldwide group of companies.
“We confirm to PFAFF dealers and loyal sewers
around the world that the PFAFF sewing machine brand they love and use
is continuing business as usual in designing, manufacturing and
distributing the world’s premier sewing
machines and is having exceptional success,”
said Don Fletcher, CEO of SVP Worldwide. “PFAFF’s
146 year sewing heritage of development and design of high quality
sewing and embroidery machines carries on today and is the reason they
remain the number one choice for the world’s
advanced sewing enthusiasts.”
SVP Worldwide and the PFAFF sewing machine brand are the global market
leaders in creating perfect high quality results in all aspects of
sewing. Just last month PFAFF made history with its largest portfolio
unveiling of sewing and embroidery machines. The new CREATIVE™
2.0, CREATIVE™ 4.0 sewing and embroidery
machines, the EXPRESSION™ 2.0, EXPRESSION™
3.0, QUILT EXPRESSION™ 4.0 sewing machines
and the HOBBYLOCK™ 2.0 overlock and serger
extend the latest innovations and technology to sewers in
straightforward yet highly advanced machines.
About PFAFF
The pinnacle of German design and engineering, PFAFF sewing machines are
the world’s premier precision machines that
sewers aspire to own. The PFAFF brand has a 146 year sewing heritage
that creates a climate for continued development and design of high
quality sewing and embroidery machines. As the perfector of the sewing
craft, PFAFF machines are the catalyst for passionate sewers giving high
quality results in all aspects of sewing. Known for technical
refinements and precision, PFAFF sewing and embroidery machines inspire
sewers to perfect their art.
About SVP Worldwide®
SVP Worldwide, a global company headquartered in Hamilton, Bermuda and
doing business through its affiliated companies in over 190 countries,
specializes in the design, manufacture and sale of high quality
household sewing machines and related products under the SINGER,
HUSQVARNA VIKING, and PFAFF brand names. For more information about the
Company and the company’s brands view the
following websites: www.svpworldwide.com,
www.singer.com, www.husqvarnaviking.com,
www.pfaff.com, www.sewingideas.com,
www.myembroideries.com.
MULTIMEDIA GALLERY http://www.businesswire.com/cgi-bin/mmg.cgi?eid=5777730
See the original story at: http://eon.businesswire.com/releases/pfaff/sewing/prweb1327514.htm
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