When someone searches for your business or services, they could be anywhere – a mile down the road, across the nation or even in another country
Phoenix, AZ (Vocus) June 25, 2010
Phoenix online marketing company, KEO Marketing Inc, provides local search engine optimization solutions that help your Web site rank higher on search engine results pages.
Local search engine optimization is the process of optimizing a website to be ranked high for localized search queries. Local search engine optimization is much like a normal SEO process in that marketers and web developers work together to create, develop or upgrade websites to make them attractive to search engines. The difference is that some aspects of a website, like the title or page copy may target keywords that describe a geographical location.
“When someone searches for your business or services, they could be anywhere – a mile down the road, across the nation or even in another country,” said Sheila Kloefkorn, Owner and President of Phoenix Internet marketing company KEO Marketing Inc. “Local search engine optimization will help your site rank higher on search engine results pages, give your site higher ranking and visibility and bring in more qualified, local traffic.”
As an example, let’s say that an auto body shop services the Scottsdale, AZ area. The Web site should focus on producing leads in the Scottsdale area because the owner wouldn’t want someone from Boston asking for work on their car. Each page on the website should have keywords that include what you do and the city or state, for instance, “body work Scottsdale.” If the optimization is done correctly, that page should be among the highest ranked pages for those keywords on search engine results page.
Additionally, a local search optimization strategy can include local directory placements to sites like Google Maps, Yahoo! Local, Mapquest and many more. This also aids in getting websites to rank higher. Plus, this action also increases the number of quality incoming links that point to the website, which is good for SEO.
KEO Marketing Inc develops and manages local search engine optimization solutions that help businesses’ Web sites rank higher and bring incoming links to their site. They will ensure that all of the businesses pages are optimized for relevant keyword phrases that target their geographic location. Ranking higher for key search terms in both local and organic search results will bring more qualified traffic to web sites and grow a business’ sales.
About KEO Marketing Inc
KEO Marketing specializes in innovative online marketing strategy and solutions including search engine optimization (SEO) and search engine marketing, (SEM), online advertising, website development, and social media. For more information, visit KEO Marketing Inc.