The Conversion Scientist Headlines the PhoneSmart Hawaii Un-Conference

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Brian Massey, The Conversion Scientist, to present a three-part web conversion workshop at the PhoneSmart Hawaii Un-Conference.

Brian Massey, The Conversion Scientist

The Conversion Scientist

There is a way to get more online business that doesn’t require you to buy more traffic...

Brian Massey, The Conversion Scientist, will be the headline presenter at the PhoneSmart Hawaii Un-Conference June 7-11, 2011 at the Mauna Lani Bay Hotel and Bungalows on the Kohala Coast of the Big Island of Hawaii.

Brain Massey is a sought after expert in the art and science of maximizing the conversion of website visitors into customers and buyers. Massey’s email newsletter and columns in trade journals and trade websites have inspired and educated many marketing and management professionals in all types of businesses to focus on turning more visitors into customers.

The Conversion Scientist has been a popular presenter at conferences such as PubCon, DMA, Digital Marketing Forum, SEM-PDX, Converge Conference, ION Interactive and others.

Brain Massey said recently, “There is a way to get more online business that doesn’t require you to buy more traffic. It doesn’t require you to be more creative in your advertising. It doesn’t require you to lower prices or invest in guerilla marketing. The answer sounds so simple that you may have to read it twice: Turn more of your Web visitors into leads and customers. We call this transformation a Conversion.”

Small increases in conversion rates translate into lasting increases in revenue and big savings on marketing.

In a three-part workshop, Brian Massey, The Conversion Scientist will show participants how to get more visitors to take action, showing attendees to the PhoneSmart Un-Conference a new way to look at their websites.

The three part workshop will take place over the three days of the PhoneSmart Hawaii Un-Conference.

Other speakers and discussion leaders will include Keynote Speaker Jim Stevens, Sr. V.P. of Extra Space Storage and the leader of its third party management group Extra Space Management; Bob Francis of the Heron Group, a past Chair of the Self Storage Association; Erin King, the director of the California Self Storage Association, which has been very successful improving the regulatory environment for self storage in her state; Michael Richards of Hi Tech Software, who has been involved in the technology end of the self storage business since the very beginning; and Kathy Winkelman, the V.P. of Operations for StorageMart, an international self storage provider with 135 properties, who will discuss the challenges and opportunities of operating in two countries and three languages.

Tron Jordheim, The PhoneSmart Hawaii Un-Conference leader said, “We have put together a group of presenters, speakers and discussion leaders with incredible talent and experience. The learning and education that attendees will gain in our time in Hawaii will create powerful insight and inspiration. You better hope that you are not a competitor of some of our un-conference attendees. They might pass you by so quickly, you won’t even see them in your rear view mirror.”

The PhoneSmart Hawaii Un-Conference is a gathering of self storage owners, operators and investors that first happened in 2009. Its goal is to bring the innovators and leaders of the industry together in a fabulous setting to focus intently on ways to improve their businesses. More information is available at http://www.phonesmart-hawaii-unconference.com .

More information about the Conversion Scientist, Brian Massey, can be found at http://www.conversionscientist.com .

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