Physical Therapy Marketing Expert Nitin Chhoda Informs Therapists the Importance of Marketing Preventative Services in 2012

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Nitin Chhoda, a well known private practice business consultant, says that preventive physical therapy services should top clinic marketing plans in 2012. In addition to his work providing 21st century solutions to busy private physical therapy clinics as a marketing consultant, he is a licensed physical therapist in New Jersey and New York.

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The marketing system also helps stimulate patient referrals with its built-in 'refer a friend' technology for patients and 'one-click' unlimited faxing to doctors.

Nitin Chhoda has written two books, “Total Activation: The New 5 Step Fitness Mantra” and “Marketing For Physical Therapy Clinics.” Both books are featured on

Chhoda helps therapists create formulas that control physical therapy business so that they can increase their referrals from physicians and patients and attract new clients. “It empowers the therapist,” Chhoda said. “You control your practice, not the other way around, and that allows you to earn a six, and yes even seven, figure predictable and reliable income.”

Some of the keys of his formulas include how to: develop the mindset of the owner of a successful private practice; identify key leverage points to create explosive growth in a practice; set up a blueprint to move patients up the ascension ladder; build more sources of revenue; uncover ways to structure a website that will attract patients; win and encourage patients to trigger an avalanche of referrals; get referrals from doctors and other sources; find the road to the celebrity therapist; win over community; use newsletter marketing to engage patients.

In addition, Chhoda also offers clinics with an automated patient newsletter and email marketing system that attracts new patients and grow the clinic’s patient lists, help increase patient retention to 99.4 percent levels, as well as physician referrals, and quickly build a therapist’s expert status.

The automation of the newsletter saves time, effort and money, automatically delivering two content rich newsletters to patients each month. Clinic can personalize the look of the newsletter, its logo and pictures.

“It all happens without worry for the therapist,” Chhoda said. “It’s prepared, and the therapist can keep his attention on his practice, and doesn’t have to write a single word.

“But the result of this letter is tremendous. The clinic will find it is attracting more new patients, increased credibility with physicians, and even getting qualified referrals from newsletter readers.” It also helps collect email and other information about those who visit the physical therapy website. The marketing system also helps stimulate patient referrals with its built-in 'refer a friend' technology for patients and 'one-click' unlimited faxing to doctors.

“There is no another marketing service available that can beat this system. The price is affordable and the benefits, and customer service are priceless,” Chhoda said.

Chhoda’s office can be reached by phone at 201-535-4475. For more information, visit the website at

Nitin Chhoda is a licensed physical therapist, a doctor of physical therapy, and a certified strength and conditioning specialist. He’s the author of “Total Activation: The New 5 Step Fitness Mantra” and “Marketing for Physical Therapy Clinics.” He’s been featured in numerous industry magazines, major radio and broadcast media, and is the founder of Referral Ignition training systems, Private Practice Summit, the Private Practice Formula and the Private Practice Mastermind group. Chhoda speaks extensively throughout the U.S., Canada and Asia. He’s the creator of the Therapy Newsletter, along with Clinical Contact, a web-based service that boosts patient arrival rates.

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