Make and Take Gourmet and Old Forge Pizza Express Team Up
Co-Branding Agreement Offers Revolutionary Way to Get Fresh
Home-Cooked Food, Faster
SYRACUSE, N.Y. (Business Wire EON/PRWEB ) November 28, 2007 --
Make and Take Gourmet (www.makeandtakegourmet.com),
a fast-growing meal preparation franchise that has already opened 23
locations across the country in their first year, signed a nationwide
licensing and marketing agreement with Old Forge Pizza Express (www.oldforgepizza.com)
to co-brand and offer Old Forge Pizza Express bake-at-home pizza
throughout Make and Take Gourmet’s network of
stores. “Take and Bake”
pizza is the fastest-growing trend in the U.S. pizza market. The roll
out of Old Forge Pizza Express will take place within all of the current
Make and Take Gourmet stores within the next few months. All new Make
and Take Gourmet stores will be built out with Old Forge Pizza Express
as part of their business.
“Old Forge Pizza Express is a perfect
complementary offering to our stores,” said
Michele Bellso, CEO and Founder of Make and Take Gourmet. “We’re
pleased to be leading the meal prep industry by offering this amazing
'take ‘n’ bake'
pizza. We tested it and found it to be the best tasting pizza we’d
ever had. I’m thrilled to be able to share
this gourmet pizza with our customers.”
Old Forge Pizza is a style of pizza that originated in Old Forge,
Pennsylvania, which is officially trademarked “The
Pizza Capital of the World.” Concocted by
Italian immigrants working the anthracite coal industry, the pizza has
become world-renowned because of its unique rectangular shape; its
light, airy crust; multiple cheese combinations and its fresh home-grown
ingredients. The different cheese combinations give the pizza a more
balanced flavor and yields less oil in the cooking process than what
occurs when just using mozzarella.
The pizza is made to order for each individual customer. Customers then
take the pizzas home to bake in just 8 to 10 minutes. Customers are
guaranteed straight-from-the-oven freshness every time, always on their
schedule. Bake–At-Home from Old Forge Pizza
Express beats traditional delivery pizza, too. By the time an
already-cooked delivery pizza reaches your door, it’s
either soupy or soggy and half-cold.
Old Forge Pizza Express, with locations throughout the greater
Scranton/Wilkes Barre PA area, follows the Make and Take Gourmet
philosophy of offering freshly prepared, uncooked meals. Make and Take
Gourmet is designed to help families save valuable time and enjoy
healthy, delicious dinners in the comfort of their own home. Make and
Take Gourmet develops monthly menus; then shops, slices, and dices all
necessary ingredients. Customers prepare meals from easy-to-follow
recipes and then take them home to cook. Customers can also opt to have
Make and Take Gourmet prepare their meals for them!
“Offering 'take ‘n’
bake' pizza is a great opportunity and idea,”
says industry expert, Bert Vermeulen, founder of The Easy Meal Prep
Association. “It is innovations like this
that keep the meal prep industry booming.”
“We are proud to begin offering customers our
unique, great-tasting, bake-at-home pizza in Make & Take Gourmet stores
nationwide,” said Jeff Mamera, CEO and
Co-Founder of Old Forge Pizza Express. “This
is an exciting partnership full of synergy and growth potential. Our
brands share a common vision in serving the freshest, highest-quality
specialty foods quickly and conveniently for customers to cook in their
own ovens.”
See the original story at: http://eon.businesswire.com/releases/pizza/old_forge/prweb572915.htm
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