Canadian Sports Teams Can Win a Year's Worth of PowerBar® Products in the "Bite-Back Competition," sponsored by PowerBar Canada

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PowerBar® Canada Announces the Win a Year's Worth of Sports Nutrition products in the "Bite-Back Competition" for Canadian Sports Teams

So far, we have seen teams show strong enthusiasm and intense competitive spirit in gathering votes. These teams really know how to show team spirit," said Karin Godvliet, marketing manager of PowerBar Canada.

Sports enthusiasts and coaches in Canada can enter their team to win a year's worth of PowerBar® products (valued at $5,000) in a Facebook-based contest, sponsored by PowerBar Canada. Each week, one team will also be chosen to win a case of the new PowerBar® Energy Bites™ and a case of PowerBar ProteinPlus® Bites™.

PowerBar invites Canadian athletes to show how they and their team are going to "bite back" against the competition by submitting a photo and a brief description of their team. For a chance to win, teams are encouraged to spread the word to friends and family to vote for them on the PowerBar Canada Facebook page, which is located at: http://www.Facebook.com/PowerBarCanada.

“Knowing that Sports nutrition plays an important role for teams to perform their best, this is an excellent opportunity for sports teams to win a year's worth of sports nutrition products to use in training and competition”, said Karin Godvliet, marketing manager of PowerBar Canada.

"So far, we have seen teams show strong enthusiasm and intense competitive spirit in gathering votes. These teams really know how to show team spirit."

For cutting edge sports information and tools, also check out http://www.powerbar.ca

Contest Rules:
Eligibility: All Canadian athletes aged 14 and older, coaches, and support staff of Canadian teams. All those associated with middle school, high school, college, and intramural sports teams are eligible to enter.

Deadline: All entries must be received by midnight, October 3, 2010. Entrants can gather votes on Facebook until midnight, October 10, 2010.

Criteria: One grand-prize winner will be the entry that receives the highest number of votes on the PowerBar Facebook page by October 10, 2010. One randomly chosen winner per week will receive a case of the new PowerBar® Energy Bites™ and a case of PowerBar ProteinPlus® Bites™.

Media Contact:
Catherine O'Brien
Corporate Affairs
PowerBar Canada
http://www.PowerBar.ca
+ 1 416- 218-2688

About PowerBar®
PowerBar is the creator and worldwide leader of the international sports nutrition bar category. It is owned by Nestlé S.A., the world’s largest food and beverage company. Backed by decades of sports nutrition experience, PowerBar's product line includes a full spectrum of great-tasting food and beverage options developed to meet the nutrition and energy needs of everyone from athletes to individuals seeking healthful food choices. The company’s products are distributed internationally in more than 40 countries. PowerBar proudly fuels world-class athletes and premier events including the Boston and New York City Marathons in the US and in Canada the Ottawa Marathon and Ironman Canada.

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Catherine O'Brien
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