Rochester, NY (PRWEB) December 16, 2011
Ben Cummings is founder of Practice Building Center, the web's largest chiropractic forum and training website. He has released a new training to the chiropractic profession titled "Rank in Google 3.0 - The Social SEO System for Chiropractors."
In this new report, chiropractic marketing consultant Ben Cummings reveals major changes occurring in the search engine optimization (SEO) landscape. "I have noticed a major trend in the last couple years," says Ben Cummings. "More and more emphasis is being paid to what I call social voting and reviews."
Ben asserts that in the past, it was primarily backlinks that would cause a chiropractors website to rise in the search result rankings. "Backlinks were and still are a vote of popularity for the relevancy of a website," says Ben. "It is similar to being popular in High School. The more kids who like you, the more popular you are. It is a similar situation with websites. The more backlinks you get, the more popular that Google assumes you are and thus the higher they tend to rank your website."
Ben thinks this is shifting away towards backlinks and more towards the direction of social input. "Everything that Google is doing in the past two years indicates they tend to integrate what I am calling Social SEO Signals into their ranking algorithm," says Ben.
"For proof, take a look at how strong Google is pushing their Google +1 service, as well as placing greater emphasis on customer reviews as an indication of how high they rank a businesses Google Places listing," says Ben.
Ben has written a new report that covers exactly five things that chiropractors can do to exploit the current Social SEO Signals and push their chiropractic websites higher in Google.
"Studies have shown that the #1 ranked website in Google search will get 46% of the clicks. Since more and more people are reducing the use yellow pages and instead turing towards the internet to locate health care providers, being ranked within the top 3 positions in Google has never been more important," Ben says. "My new report details how to make sure you website gets ranked near the top of Google, Bing and Yahoo, which are the only three players who count these days."
Where can a chiropractor learn more? Ben's new report "Rank in Google 3.0 - The Social SEO System for Chiropractors" comes as an online video training with PDF action guide. It is available exclusively at Practice Building Center, which is Ben Cummings private chiropractic marketing membership training site.
Ben thinks this is important information for chiropractors, and asks chiropractors to Like his Page on Facebook to learn exclusive tips and tricks. "I'd appreciate your help in spreading the word amongst chiropractors," says Ben Cummings.
Like this? Check out Ben's last article: Chiropractic Marketing Consultant Ben Cummings Reveals Best Book of 2011 for Chiropractors