EON Provides MORE Tips For How to Write A Press Release
Old Rules of Good Writing Still Apply When Writing Press Releases for
Reporters and Readers
SAN ANTONIO (Business Wire EON/PRWEB ) March 23, 2007 --
The rules of good writing still apply when considering how
to write a press release, say the press release experts at EON
and Business Wire -- even as Web 2.0 drives PR people to craft copy for
search engine optimization (SEO).
When EON, Business Wire's Enhanced Online News suite, recently issued
ten SEO
tips for how to write a press release for "robots" and search
engines, the news generated requests for tips on how to write a press
release for reporters, said Monika Maeckle, a member of the EON product
development team.
"Good writing and having something to say will always be important,"
said Maeckle, adding that PR Tactics, the monthly magazine of the Public
Relations Society of America, devoted its February issue to writing
good copy.
In March, a
blog post summarizing George Orwell's tips for good writing made it
to one of the top spots on popular social bookmarking sites Digg
and Del.icio.us. Other sources for how to write for reporters and catch
their attention can be found at the Poynter
site, "a must-read for any PR pro who wants to know how reporters
think," Maeckle said.
Meanwhile, EON is pleased to
make available its favorite
writing-for-reporters tips.
The EON
service suite, which includes a text optimization tool powered by
Newsforce and a highly optimized platform built by Vocus/PR Web, is
designed to provide search engine visibility of press releases, allowing
them to function as "bus benches in cyberspace." EON was launched by
Business Wire earlier this year.
Optimized by Newsforce
MULTIMEDIA GALLERY http://www.businesswire.com/cgi-bin/mmg.cgi?eid=5361903
See the original story at: http://eon.businesswire.com/releases/press_release/writing/prweb513742.htm
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EON Provides More Tips For How to Write a Press Release
from New Developments in Marketing on Mar 30, 2007
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Old Rules of Good Writing Still Apply When Writing Press Releases for Reporters and Readers SAN ANTONIO (BusinessWire EON/PRWeb ) March 23, 2007 -- The rules of good writing still apply when considering how to write a press release, say the press release
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