PressReader News App to be Pre-loaded on the BlackBerry PlayBook, Bringing 2,000+ Replica Newspapers to the Tablet

Digital newspaper application currently available for download from BlackBerry App World gives BlackBerry PlayBook users instant access to the largest selection of top news publications from around the world — often before they hit the newsstands in their local markets.

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PressReader brings 2,000+ top newspapers to the BlackBerry PlayBook tablet.

With PressReader pre-loaded on BlackBerry PlayBook, users have instant access to over 2,000 full-content newspapers from 95 countries with just one click, and our publishing partners can enjoy immediate brand exposure to a growing channel of new readers.

Monte Carlo, Monaco (PRWEB) November 11, 2011

NewspaperDirect announced that the company’s PressReader application will be preloaded on BlackBerry PlayBook tablets. The PressReader application, which is optimized for the BlackBerry PlayBook and currently available on BlackBerry App World, gives users instant access to more than 2,000 news publications from 95 countries.

Top daily newspapers from each country will be available, including: Chicago Tribune, Daily Mail, International Herald, Irish Times, La Presse, La Tribune, Le Journal de Montréal, Le Monde, National Post, The Australian, The Guardian, and The Globe and Mail and The Washington Post, to name just a few.

PressReader takes advantage of the BlackBerry PlayBook tablet’s high-resolution display to present newspapers as complete digital replicas of printed editions. Users can swipe from page to page to get a quick overview of the news — just as they would with a real newspaper. Any article can also be magnified or displayed in an easy to read text view.

Feature highlights include:

  •     Flip pages in portrait or landscape mode as if reading a paper publication
  •     Pan/zoom articles and images, and view them in high resolution
  •     Easily navigate publications using page thumbnails or tables of contents
  •     Read full articles in text view or using the built-in text-to-speech feature
  •     Online publication search and automated daily download of select titles
  •     Article sharing on Facebook and Twitter
  •     Integration with an existing PressDisplay.com subscription

“The PressReader app helps satisfy our users’ demand for convenient access to premium news content,” said Martyn Mallick, vice president, global alliances and business development, Research In Motion. “The BlackBerry PlayBook is the optimal platform to showcase digital news, and we’re pleased to be working with NewspaperDirect to make PressReader readily available to our customers.”

“NewspaperDirect is committed to giving readers convenient access to premium news content on their device of choice,” said Alex Kroogman, CEO of NewspaperDirect. “With PressReader pre-loaded on BlackBerry PlayBook, users have instant access to over 2,000 full-content newspapers from 95 countries with just one click, and our publishing partners can enjoy immediate brand exposure to a growing channel of new readers, at no operational cost.”

Availability and pricing
Most individual newspapers and magazines available through PressReader can be purchased for $0.99 per issue, or downloaded in conjunction with a paid subscription on PressDisplay.com. For details on subscription pricing, visit our subscription page.

About PressReader
PressReader is the companion offline application for the world’s largest online newspaper and magazine kiosk, PressDisplay.com. PressReader delivers the most authentic newspaper-reading experience on PCs, Macs, smartphones, BlackBerry devices (Bold, Curve, Storm and PlayBook), Apple iOS devices (iPhone, iPod Touch, and iPad), the Windows 7 Slate PC, and the latest Google Android-based handhelds and tablet. With PressReader, you can hold a digital edition of your favourite publication in your hands and read it from cover to cover, just the way the title was printed — with no compromises in quality, fidelity or content. Whenever PressReader, or its online service, PressDisplay.com, supports a new device, it is also made available to NewspaperDirect’s publishing partners for their own SmartEdition ePapers based on PressReader technology.

About NewspaperDirect Inc.
NewspaperDirect delivers the world's newspapers and magazines to millions of readers the way they want to receive them — in print, online, or on their mobile device, tablet or eReader — wherever they live, travel, work or play. With the most innovative digital publishing technology in the industry and the only zero operational-cost business model, NewspaperDirect is recognized as the world leader in multichannel content distribution and monetization, and is the chosen partner of more than 2,000 publishers from 95 countries. Follow us on Facebook.com/pressreader, Twitter @pressdisplay, and YouTube.com/user/pressdisplay.

Media contact:
Tim Cox, ZingPR, tim(at)zingpr(dot)com, +1-650-369-7784

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