The Professional Pricing Society Proudly Presents “Pricing for You” the New Pricing for Executives Training Series

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Although based in a pricing foundation, these courses are specifically designed to present pricing principles through the viewpoint of executives in other disciplines, helping them to understand applicable methods for leveraging pricing’s power in their department’s daily operations.

Many executives are not fully aware of the nature of the pricing process or of the necessary infrastructure needed to implement a successful pricing foundation within their corporations and across all disciplines. Says Fabricio Lopez, VP of Marketing-PPS

The Professional Pricing Society (PPS), the world's only professional society dedicated to pricing education and training, has announced the launch of “Pricing for You” a new Pricing for Executives Training Series, designed to train executives to utilize pricing from a variety of functional perspectives within their organizations. All courses are online and available for on-demand download via http://www.PricingForYou.com.

“Many executives are not fully aware of the nature of the pricing process or of the necessary infrastructure needed to implement a successful pricing foundation within their corporations and across all disciplines,” says Fabricio Lopez, Vice President of Marketing & Communications for PPS. “However, we want executives to realize that you don’t need to be a pricing expert to make the most out of your company’s pricing strategies!”

Although based in a pricing foundation, these courses are specifically designed to present pricing principles through the viewpoint of executives in other disciplines, helping them to understand applicable methods for leveraging pricing’s power in their department’s daily operations.

The Series will be taught by pricing and business strategy experts from around the world who specialize in implementing successful pricing strategies within large corporations, bringing the tactics and skills to promote profitable bottom line results.

The program’s inaugural course, entitled The Sales Team and Pricing Success, gives sales executives specific tools and steps for leveraging the strength of the sales, marketing and pricing teams and increasing their effectiveness through a unified approach to pricing strategies and sales negotiations. Course instructor George Cressman, Founder and President of World Class Pricing, has been helping global corporations build world class pricing managers and departments for nearly 30 years.

“The unprecedented economic challenges of the past few years have caused many global companies to re-assess their core business models and identify critical tools that are missing from their sales arsenals,” says Kevin Mitchell, President of PPS. “As a result, the focus on pricing has grown rapidly across the globe.”

Many sales executives have heard that pricing is one of the most influential tools in their organization for positively affecting bottom line, but they have also seen first-hand the difficulty in bridging the gap between the goals of pricing and marketing departments and the goals of the sales team. Given the stark differences in perception, motivation and execution in marketing, sales, pricing and other critical business departments, it is often difficult for sales executives to find a winning formula for satisfying the profit growth objectives of pricing and marketing team while simultaneously satisfying the revenue-based commission mindset of sales.

Additional courses are set to be regularly deployed throughout the end of 2010 and first quarter 2011.

About Professional Pricing Society

Founded in 1984, the Professional Pricing Society (PPS) serves thousands of members, representing leading industries all over the world. The Society's mission is to nurture a growing community of professionals committed to disseminating pricing expertise throughout the business world. PPS is the only professional organization to offer a pricing certification program, and offers its Certified Pricing Professional (CPP) program via online and live event workshops. Publications distributed to members include an eight-page monthly newsletter and a 36-page quarterly journal. Further, the PPS website (http://www.pricingsociety.com) is a central resource for state-of-the-art pricing knowledge and hosts a job site where professionals can post or review new opportunities in the industry. PPS also maintains a blog (http://professionalpricingsociety.blogspot.com) and a Pricing Group on LinkedIn (http://www.linkedin.com/e/gis/79502).

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Fabricio Lopez
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