Promotional Products Company Continues Community Outreach Efforts

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The Icebox involved in a variety of philanthropic initiatives

All of us are enthusiastic about the company's community involvement and through our philanthropic division, Common Threads, we are able to effectively reach out to those in need

In keeping with the company's altruistic philosophy, The Icebox, an Atlanta-based promotional products and corporate apparel supplier, has been busy with a variety of community outreach efforts over the past several months. The Icebox has long been known for its altruistic initiatives in the local Atlanta community through its philanthropic division, Common Threads.

"Giving back to the community is at the core of our company philosophy and mission," says Jordy Gamson, president and CEO of The Icebox. "All of us are enthusiastic about the company's community involvement and through our philanthropic division, Common Threads, we are able to effectively reach out to those in need," says Jordy.

This past summer, The Icebox partnered with Gold's Gym to bring Christmas in July to U.S. troops stationed in Afghanistan. The company helped supply duffle bags, water bottles, t-shirts, and personal items to a group of servicemen and women for their July 4th Christmas celebration. The efforts of both companies brought emails of deep appreciation from the troops. "I want you to know this brightened our day and increased morale here in Afghanistan during a rather difficult season," said Maj. Jeffrey S. Bergman, who is stationed with his team in Afghanistan.

Also during Summer 2008, The Icebox fielded its first softball team, Common Threads, for the C.A.U.S.E. League (Charities of Atlanta United through Sporting Events) The company donated all team jerseys, baseball caps and t-shirts for the league. Other charities that participated in this year's league included Boys & Girls Clubs of America, The Arthritis Foundation, American Cancer Society, The Carter Center, Emory's Rollins School of Public Health, The High Museum, Trees Atlanta, and Habitat for Humanity.

The Icebox's philanthropic spirit is reflected in the enthusiasm of its employees, who are often on hand to lend their assistance at charity events. Recently, company co-founder Scott Alterman won the acclaimed World's Greatest Backyard Athlete competition, held July 19th in Boston, MA. The annual pledge-driven event is sponsored by the Life is good Kids Foundation to raise money for charity. This year, the competition raised $630,634,000 for Project Joy, a Boston-based non-profit organization dedicated to helping children impacted by violence, poverty and loss.

Other recent community outreach initiatives by The Icebox include:

  •     Participation in A Cabbagetown Tornado Relief Effort. The Icebox donated t-shirts and created the artwork for the "Baseball, BBQ and Benefit," held July 12, 2008 to support those in the Cabbagetown community who were affected by the February 14th tornado.
  •     Sponsorship of the eighth annual Atlanta Thrasher's Casino Night fundraiser, which raised over $164,000 for the Atlanta Thrashers Foundation, an organization dedicated to supporting Georgia-based children's charities and programs. Other sponsors of the team's largest fundraiser include Philips, Home Depot and Comcast.
  •     Sponsorship of Jazzoo Atlanta 2008 on September 13, 2008, Proceeds from the charity event went to aid Zoo Atlanta in conserving critically endangered amphibians while raising public awareness of their plight in the wild.
  •     Supporting International Relief & Development (IRD) in April 2008 by donating 10,000 school bags to children in Iraq.
  •     Participation in WillieRun '08, an attempt to race across America on a single tank of Willie Nelson's BioWillie biodiesel, the most famous alternative fuel in the country. The purpose of the race was to show that there are alternatives for fuel efficiency other than hybrids. On September 22, 2008, two members of the WillieRun '08 team made history when they completed the cross country journey in 38 hours, 37 minutes, and 41 seconds, using nothing but biodiesel.

The Icebox also has plans to send a team to the American Heart Association's 2008 Metro Atlanta Heart Walk, to be held November, 1, 2008 at Turner Field in Atlanta.

About The Icebox
The Icebox is a full-service, one-stop shop for branded apparel and promotional products. Their capabilities include creative services, garment sourcing, garment and product decoration, and fulfillment programs. In addition to its unique line of promotional products and clothing, The Icebox also offers a line of eco-friendly apparel for environmentally conscious clients. For more information, visit

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Jordy Gamson
The Icebox
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