AppFolio Announces Launch of Educational Content Series: Internet Marketing Best Practices for Property Managers

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There is tremendous opportunity for property managers to grow their businesses right now and many of our customers are doing just that

Santa Barbara, Calif. (PRWEB) May 29, 2009

AppFolio, Inc. announced today the launch of an educational content series with best practices on how property managers can use the Internet to market their business. This educational series was launched at three National Association of Residential Property Management NARPM regional events:

•     CalNARPM State Conference: Burlingame, CA, April 20-23, 2009
•     NARPM Northwest Regional Conference: Portland, OR, May 16. 2009
•     NARPM Colorado State Conference: Denver, Colorado, May 27-29 2009

At each of these conferences Albert Oaten, VP Business Development at AppFolio presented during the educational sessions: How to Use the Internet to Attract More Owners & Tenants, Without Increasing Your Staff.

AppFolio provides web-based property management software that is designed for the needs of today's property management professional. Focusing on how property managers can use the Internet to grow their business builds on AppFolio's recent announcement of the fastest way to post available vacancies to Craigslist and a property manager's own website.    "There is tremendous opportunity for property managers to grow their businesses right now and many of our customers are doing just that," said AppFolio's CEO Brian Donahoo. "As we've continued to expand the functionality of AppFolio Property Manager we realize that there is great demand for more education on how best to use the Internet to attract both tenants and owners."

AppFolio plans to continue to add to this topic with in-person seminars scheduled at upcoming local NARPM chapter meetings and webinars on best practices for website development, how to get started with search and ideas on how to use social networking tools like Twitter and Facebook .

Headquartered in Santa Barbara, AppFolio was started by a team of technology leaders with proven experience creating software that businesses love to use. AppFolio creates complete, easy-to-use, web-based solutions for multiple vertical markets and the first AppFolio product was specifically created for small and mid-sized residential property managers. With investors including Cisco Systems, BV Capital and the Investment Group of Santa Barbara, AppFolio has secured $22 million in funding to date.

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