Radio and Yellow pages are expensive marketing mediums that provide very little return on investment. We encourage property management owners to invest their marketing budget elsewhere.
(PRWEB) October 03, 2012
Being co-owner of a property management company himself has made Aaron Clancy an authority in strategic marketing, systems management, and precise implementation of processes for business growth and development. His industry website - http://www.propertymanagementprofits.com is dedicated to help property managers equip themselves with suitable marketing methods to generate more business and grow their rent rolls.
There is no doubt that radio and yellow pages were an effective avenue for advertising and marketing businesses. However, the fast changing high technology of today’s media world has brought about more dynamic methods for rental management business promotion. Aaron Clancy, owner and CEO of Property Management Profits, points out that “Radio and Yellow pages are expensive marketing mediums that provide very little return on investment. We encourage property management owners to invest their marketing budget elsewhere.”
Property Management Profits highlights relevant strategies, tips, and tricks for efficient property management marketing. The site also incorporates the latest industry news and marketing trends to give property managers a heads up to enhance future company plans. The site regularly updates its news and information pages with new property management guidelines, educational video presentations, and alternative methods for effective business marketing.
Aaron Clancy, firmly believes that other than radio and yellow pages, there are more effective ways to promote any property management business such as search engine optimisation, PPC, and networking. With years of experience in creating and promoting businesses, Aaron Clancy takes it a step further by incorporating these strategies and techniques in his own property management business.
While the traditional radio and yellow pages are great avenues for marketing any business, Aaron Clancy believes that the most effective method for generating quality clients is through referrals, as he states, “From our own statistics it is clear that referrals are our best source of business. This is business being referred to you generally from people you know and trust and therefore the lead is warm and usually very good quality.” Property Management Profits’ objective is to help every property management company to consistently generate more business to achieve one end goal – maximum return of investment for their marketing spend.