VanillaSoft Receives 2010 TMC Labs Innovation Award

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VanillaSoft announced today that Technology Marketing Corporation (TMC), a global, integrated media company, has named VanillaSoft as a 2010 TMC Labs Innovation Award winner.

We are pleased to be recognized for our uniqueness in the marketplace along with great companies such as salesforce.com.

VanillaSoft announced today that Technology Marketing Corporation (TMC), a global, integrated media company, has named VanillaSoft as a 2010 TMC Labs Innovation Award winner.

Ken Murray, President of VanillaSoft stated; “we are pleased to be recognized for our uniqueness in the marketplace. VanillaSoft’s ability to deliver next best call routing, call recording marrying the contact record and recorded call together and our dialing platform that utilizes the customer’s own equipment vs. forcing them into a different telecom provided has been a difference maker for us. To have others recognize that uniqueness is great.”

VanillaSoft has clearly demonstrated to the staff of TMC Labs that its product is truly innovative in the CRM and contact center industries. VanillaSoft has made significant contributions in the advancement of this industry," said Rich Tehrani, CEO, TMC. “We’re proud to reward this outstanding accomplishment with a TMC Labs Innovation Award this year.”

Tom Keating, CTO and TMC Labs editorial director, stated, “VanillaSoft has proven their commitment to quality and the further development of the contact center and CRM industries through its SaaS offering. The Innovation Award exemplifies the best and the most unique products and services that this industry has to offer,”

“Congratulations to VanillaSoft for earning this great honor. I look forward to seeing more innovative solutions from them in the future,” Keating added.

The TMC Labs Innovation Award honors products that display innovation, unique features, and significant contributions toward improving communications technology.
The TMC Labs Innovation Award is granted to those companies demonstrating ground-breaking contributions to the industry.

The TMC Labs 2010 Innovation Award highlights will be published in the September and October 2010 issues of Customer Interaction Solutions magazine.

About VanillaSoft
VanillaSoft is award winning lead management and telemarketing software created by Inside Sales experts for Insides Sales teams. VanillaSoft enables customers to do more than store their data and report on it like traditional CRM. VanillaSoft customers drive productivity by deploying an award winning Best-In-Class feature set includes next-best call logic, auto dialing, on-board intelligent messaging, integrated e-mail, real-time lead distribution, live dashboard and call recording for training. Typical users realize a production increase of 30 to 50% over traditional CRM, creating an easy to justify ROI. VanillaSoft dials over existing phone systems or VOIP meaning no new or high fees for telecom. VanillaSoft is based in Plano, Texas where it has served a global client base since 2005. http://vanillasoft.com/

About Customer Interaction Solutions
Since 1982, Customer Interaction Solutions (CIS) magazine has been the voice of the call/contact center, CRM and teleservices industries. CIS magazine has helped the industry germinate, grow, mature and prosper, and has served as the leading publication in helping these industries that have had such a positive impact on the world economy to continue to thrive. Through a combination of outstanding and cutting-edge original editorial, industry voices, in-depth lab reviews and the recognition of the innovative leaders in management and technology through our highly valued awards, Customer Interaction Solutions strives to continue to be the publication that holds the quality bar high for the industry. Please visit http://www.cismag.com.

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Genie Parker
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