Vocus' PRWeb Launches Enhanced Features for Improved User Experience
New features include enhanced search, improved news management and added social media capabilities.
Lanham, MD (PRWEB) August 15, 2007 -- Vocus, Inc (NASDAQ: VOCS), a leading provider of on-demand software for public relations management, announced enhancements to its PRWeb platform, a leading online news distribution service. The upgraded features increase the functionality of the platform while providing the user with a simplified, more intuitive experience.
PRWeb's platform now includes:
- Enhanced Search - PRWeb's search algorithm and interface now index a broad range of PRWeb content including images, trackbacks and podcasts, allowing readers to easily locate all PRWeb content. Additionally, users can generate an RSS feed based on their results, creating a live search for the same criteria in their viewer and website.
- Improved News Content Management - PRWeb will now provide users with a file management system to store all their multimedia content in one centralized location. Incorporating an AJAX-based interface, users can easily drag-and-drop news images and file attachments into their releases.
- Added Social Media Capabilities - PRWeb's BlogThis, a tool to help bloggers write about PRWeb news, will now incorporate PRWeb Feature Videos, allowing bloggers to include these videos in their post with the click of a mouse. Additionally, BlogThis will now be made available to any blogger who visits the PRWeb news releases.
"Incorporating feedback from its customers, PRWeb continues to evolve and ensure that customers can easily take advantage of our social media platform," said Bill Wagner, chief marketing officer of Vocus, Inc. "These features provide the enhanced usability to allow customers, journalists and bloggers to easily access and report on PRWeb's news."
About PRWeb
PRWeb is recognized as a leading online news and news release distribution service worldwide. Since 1997, PRWeb has been changing the way businesses, marketing departments and public relations firms think about press releases. PRWeb was the first company to develop a distribution strategy around direct-to-consumer communication and to build and offer a search engine optimized platform for press release distribution. PRWeb, located in Ferndale, WA, is a wholly owned subsidiary of Vocus, Inc., a leading provider of on-demand public relations management software. For more information, go to http://www.prweb-inc.com
About Vocus, Inc.
Vocus, Inc. (NASDAQ: VOCS) is a leading provider of on-demand software for public relations management. Our web-based software suite helps organizations of all sizes to fundamentally change the way they communicate with both the media and the public, optimizing their public relations and increasing their ability to measure its impact. Our on-demand software addresses the critical functions of public relations including media relations, news distribution and news monitoring. We deliver our solutions over the Internet using a secure, scalable application and system architecture, which allows our customers to eliminate expensive up-front hardware and software costs and to quickly deploy and adopt our on-demand software. Vocus is used by more than 2000 organizations worldwide and is available in five languages. Vocus is based in Lanham, MD, with offices in North America, Europe, and Asia. For more information please visit www.vocus.com or call 800-345-5572.
This release contains "forward-looking" statements that are made pursuant to the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995. These statements may be predictive in nature, depend upon or refer to future events or conditions, or include words such as "may," "will," "expects," "projects," "anticipates," "estimates," "believes," "intends," "plans," "should," "seeks," and similar expressions. Forward-looking statements involve known and unknown risks and uncertainties that may cause actual future results to differ materially from those projected or contemplated in the forward-looking statements. Forward-looking statements may be significantly impacted by certain risks and uncertainties described in Vocus' filings with the Securities and Exchange Commission.
Press Contact:
Robin Lane
Vocus, Inc.
301-683-6022
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