Atlanta, GA (PRWEB) May 08, 2013
Mattress shopping often entails a good deal of confusion and stress as consumers attempt to choose the right bed. Confounding the process are the variety of myths and mysteries surrounding mattresses, sprung from years of marketing and “conventional” wisdom. Consumer Mattress Reports, a website devoted to consumer education, recently addressed several of these topics in the article “12 Mattress Myths: The Truth About Getting the Best Bed”.
The post breaks down twelve commonly held misconceptions that may keep shoppers from getting the best possible bed or best deal. Topics covered include firmness, price, brand equality, mattress longevity, mattress covers and showroom myths.
Some of the myths focus on how people select mattresses. For example, Consumer Mattress Reports dispels the notion that firm mattresses are best, that higher prices equal better beds, and that salespeople know what is best. Other myths involve people’s expectations of mattresses, like how tossing and turning relates to beds, when an old mattress should be replaced, and how mattress covers and fabrics affect performance.
Consumer Mattress Reports also disagrees that consumers have to try beds out in showrooms before buying.This point may prove most surprising, as many believe the standard 15 minute test drive remains obligatory. Refuting this, the article references a study by RTI showing that people did not select ideal mattresses in a showroom setting and cites online retailers like Amerisleep.com who offer memory foam mattresses with extended trial periods, good reviews, and better pricing than comparable showroom options.
In this rapidly changing retail market, Consumer Mattress Reports demonstrates how reconsidering old habits and becoming informed can prove critical to making smart and savvy purchases. Overall, the article offers important points people should be aware of when looking for a new bed.
Consumer Mattress Reports is an online magazine specializing in all things to do with beds and sleep. The easy-to-read blog design offers an inviting format for readers, with well-researched, expert articles on mattress ratings and brands. In addition to reviews and comparisons, the website also covers the latest mattress news and offers helpful shopping information geared towards shoppers.