San Jose, CA (PRWEB) November 4, 2010
Things that the Entertainment industry is saying about itself are going to be verified with just released Reference Network from WaysGo, a CA based Web service.
WaysGo.com is a standalone service, which allows bloggers, writers and critics to write reviews about entertaining places within their area of specialties. Then, these reviews are compared to reviews from readers, who visit the reviewed spots. When there’s a match between them – highlighted features of the place become “verified by consumers”.
Verifications are collected both online and offline and can be shown on the business profile as a “tag cloud”. This way of layout allows users to see the “portrait” of the business and it’s features without spending much time on reading pages of reviews, which become more controversial every day. To publish consumer verifications of it’s features, owner of the business profile is asked to pay a fixed fee of $1.
WaysGo offers a variety of ways for Experts to earn money. The service compiles data on the usefulness of Experts’ reviews by tracking the amount of readers, the verifiability of reviews, and amount of interest generated in the public. WaysGo shares its earnings from the publishing of Verified Reviews with their Experts. Experts who produce reviews proven useful and verifiable are compensated financially.
Another income opportunity for Experts is the Referral Program, where Experts sign up new businesses on WaysGo. As a reward the Expert will receive 25% of the businesses’ fees to WaysGo.
“I’m sure, Experts will definitely help people to choose among the sea of options, shortening their searching time, and lead to more satisfaction with their choice,” said Eugene Moroz, a founder of the company.
Although having rich functionality for experts, WaysGo.com platform also offers many useful features for customers and companies. Customers are able to find and follow experts in any area of their interests, getting recommendations and collecting actual rewards. They also can form reference networks with friends and share recommendations about products, places or events, getting more accurate and verified search results. Business owners have access to all necessary statistics of customer preferences and visit and can reward customers for loyalty and level of influence of their recommendations.
Oleg Shkuropat, Marketing Chief of the company, commented, that WaysGo sees great opportunities in giving more clear and detailed information about features of companies, which people are looking for online.
This year market researches show that 40% of Internet users are most likely to trust their family and friends for advice when researching a product or service. 28% more trust professional reviews, 19% – to “people like-you” reviews, 8% – to what the companies are saying about themselves, and 5% – to advertising (source: eMarketer.com). Key features of WaysGo aggregate 95% of the decision-making information channels.
WaysGo is also expected to appear in mobile soon and expand its features, applying geo-location and other developing technologies. For more information, please visit http://www.waysgo.com