Maritz Says Game Dynamics Will Revolutionize Employee Recognition

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Employees Need More Than a Paycheck to Help Them Stay Satisfied, Productive and Engaged.

Employees need more than a paycheck to help them stay satisfied, productive and engaged. On May 2 Maritz Loyalty & Motivation’s Jerry Klein, senior solution design strategist, and Michelle Pokorny, solution vice president for employee engagement and recognition, spoke on how employee recognition should evolve to meet the changing needs of the workforce. As part of the 2011 Recognition Professionals Institute (RPI) Annual Conference in San Antonio, the Maritz workshop “Play to Win-Win – How Game Dynamics Can Revolutionize Your Employee Recognition Solution” highlighted specific strategies for adding the power of play to employee reward and recognition.

“‘Gamification’ is rapidly becoming a buzz word to describe a new strategy to engage, motivate and reward employees through game-like experiences,” said Pokorny. “While the business community is just now starting to realize the inherent power of game science, game developers have known for decades how to drive cognitive behaviors such as competition, status, play, reward, mastery and goal setting with a blend of game mechanics and behavioral economics.”

Klein and Pokorny also shared insights on how recent discoveries in neuroscience reinforce how game-like experiences tap into human motivational drives. Klein and Pokorny then helped conference attendees determine how they could incorporate elements of game science as a core component of their employee recognition programs to foster ongoing employee engagement within the organization.

“We’re really talking about building the brand from the inside out,” explained Klein. “The same principles for building consumer engagement can be applied to how an organization relates to its internal audiences, too. By putting the program participant at the center of program design, and creating memorable and meaningful experiences for employees, the organization can strengthen relationships with the people who are essential for success.”

Maritz Loyalty & Motivation is the industry leader in applying game science to employee recognition programs through persuasive design—the intentional creation of a system that is meant to help people achieve their own goals in a way that aligns with the goals of the sponsoring organization—through the lens of neuroscience, behavioral economics and game mechanics. For more information, please visit http://www.maritz.com/About-Maritz/Our-Businesses/Loyalty.aspx.

The RPI Annual Conference brings together professionals in workforce recognition across the globe to focus on innovations in recognition to engage employees, build organizational loyalty and improve the workplace. The 2011 conference runs from April 30 to May 4.

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Jennifer Larsen
Maritz
(636) 827-1523
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