Louisville, KY (PRWEB) May 14, 2011
Billy Lewis, a veteran PGA Tour caddy, is currently carrying Tim Herron’s bag. Lewis has been seeking a better performing hat. He said, “The tour pretty much follows the sun so we are always playing in the heat. We need to protect our skin and need to keep cool under pressure situations. Traditional golf hats certainly do not help us keep cool.”
The materials used for making traditional golf hats and the logo embroidery across the front create a hot and uncomfortable feel. And according to Steve Aronson, the creator of 4HeadWear Hats, “Traditional golf hats do not deal with moisture and sweat effectively.” Aronson explained, “ The first problem caddies, and for that matter all hat wearers, experience is the logo across the top of the hat inhibits moisture from evaporating and the rough embroidery inside is uncomfortable, especially for men with a receding hairline. The forehead area is the place we perspire the most. That’s where all the sweat stains show up. The second problem is the material used to make most of the big golf brand name hats. It is cotton twill. Cotton twill is heavy in comparison to the new high tech fabrics. Furthermore, cotton absorbs moisture which slows down evaporation.”
Billy Lewis came across 4HeadWear through some mutual friends in Louisville, KY, where Lewis and Aronson both reside. “A good friend of mine suggested I try a 4HeadWear hat. The first time I picked up the hat I knew it was different. It was really light. Then when I put it on all I could say was Wow!”
Lewis recently worked for Herron at the Bay Hill tournament in Orlando, FL. “Bay Hill was my first chance to put the 4headWear hat to the test. The temperature was in the 90’s all week and the hat performed as advertised. The hat certainly did not prevent me from sweating but it was comfortable to wear and stayed so much drier than the hat I have been wearing.“
The secret is simply the fabric. Aronson says, “We searched the world for the ideal hat fabric. We were looking for three key fabric qualities, comfort, superior moisture wicking, and a lighter weight than fabrics used for making traditional golf hats. The fabric also had to be machine washable.” 4HeadWear found Cocona. Cocona is a patented fabric from Cocona Fabrics based in Boulder, Colorado. 4HeadWear will soon be introducing hats made from Bamboo.
4HeadWear golf hats offer a patent pending, moisture wicking design. They call the design SweatBandit™. Here’s how Aronson describes it, “Moisture that collects on our SweatBandit design will evaporate five times faster than the big brand name golf hats due to the fabric and unique design features. The difference is the same as a PGA pro taking on a 12-handicap amateur straight up. Not a very fair fight. Our hats win every time.“
Unfortunately for Lewis, Herron missed the cut at Bay Hill. With the weekend off Lewis had time to do the laundry and discovered another great feature. “I put the hat in the washing machine with the rest of my regular laundry. The hat came out of the washer virtually dry and completely sweat-stain free. It looks and feels like new. Herron’s bag isn’t any lighter but my travel bag certainly is.”
Aronson encourages everyone to visit the 4HeadWear website to learn more about the hat design. While there you can learn about a unique trade-in program. 4HeadWear will give you a Free hat when you send them any sweat-stained hat. You can read about the offer by clicking here.
Steve Aronson, bald for most of his life, is the founder 4HeadWear. Steve is an avid golfer, and realized the need for a better golf hat for bald men and men with receding hairlines. For more information visit 4HeadWear.com or Contact Steve Aronson at saronson(at)4headwear(dot)com.
# # #