Scottsdale, Arizona (PRWEB) November 15, 2012
Stremor Corp announced today the open beta of their Liquid Helium powered TLDR Plugin for Chrome which summarizes long website content for quick and easy reading. The technology works with any web page and is incredibly easy to use. Users browse to a page with long content, click the plugin button, and the reduced text appears as an overlay on the page.
An acronym for “Too Long; Didn’t Read,” TLDR is shorthand used on popular sites, including Reddit, YCombinator’s Hacker News, and SlashDot among others. “We’ve all been there,” says Stremor’s CEO, Bill Irvine, “We find a page, scroll nine or ten times, and move on. With our plugin, you can read a quick summary to see if the entire article is worth your time. Less, in this case, really is more.”
Stremor’s TLDR Plugin has the potential to impact the web in a way similar to how Twitter’s 140 characters redefined what is viable content. By reducing information overload and signal-to-noise ratio, readers can consume more information at the level of detail they desire. Stremor’s CTO, Brandon Wirtz commented, “I think this is the greatest thing since sliced bread. We are certainly the internet equivalent. You don’t always want the whole loaf of bread, just a slice or two. Our technology let’s you have that.”
Stremor's TLDR Plugin addresses the increasing demand for content summarization. Illustrating this growing business need, SRI International, makers of Siri on Apple iOS, recently partnered with UK based startup, Summly, to create a mobile app that gives access to summarized versions of select news articles. Unlike the Summly approach, Stremor's Liquid Helium powered technology functions with any article on the web, as well as web-based applications such as Gmail, SalesForce, ZenDesk, corporate intranets, academic archives, and more.
Liquid Helium is the proprietary language heuristics engine that powers all of Stremor's products and services. A collection of over one million rules, heuristic algorithms, and dozens of linguistic libraries, Liquid Helium understands content, writing style, subject matter, context, and intent. For the TLDR Plugin, Liquid Helium analyzes the author's tone and intent in order to make thousands of decisions which determines the importance of each sentence. Combined with its unique understanding of HTML, it preserves the structure of the original document and presents the content in an easy to read overlay.
Users interested in early access to the TLDR Plugin prior to its appearance in the Chrome App Store can get the download link by visiting http://www.facebook.com/tldr-plugin and giving it a “Like.” Users who “Like” the plugin on Facebook will also receive early access to the Firefox and Safari plugins which are planned to be released in the coming weeks.
Stremor Corp is an Internet technology startup, focused on building the next generation of context and language aware applications for content creation, discovery, and consumption. Stremor utilizes their powerful language heuristics engine, Liquid Helium, to build innovative products that showcase their core technologies. Located in Scottsdale, Arizona, Stremor raised $2 million in early investment and utilizes "lean" methodologies which will allow it to maintain sustainable growth through a series of future application releases powered by Liquid Helium.
Mary Anne Rodis, Media Liaison