The Shorty Awards Expand the #SocialFitness Movement by Launching Jury on the Real-Time Academy of Short Form Arts & Sciences

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America’s Got Talent’s Nick Cannon, CNN’s Chief Medical Correspondent Dr. Sanjay Gupta, Olympic Gold Medalist Kerri Walsh Jennings, Television Personality Dr. Mehmet Oz, Women’s Health Magazine Editor-in-Chief Michele Promaulayko and Men’s Health Editor-in-Chief David Zinczenko are chosen as the founding members of the #SocialFitness Jury. Tweet about it here:

The Shorty Awards are thrilled to announce the expansion of the Real-Time Academy with the launch of a #SocialFitness Jury ( that will grow awareness to those making healthy choices in their lives through their influence on social media.

Why the #SocialFitness Movement matters: Since the @ShortyAwards launched the #SocialFitness Category ( last year as an official part of the Shorty Awards, tens of thousands of influencers have started using the hashtag to bring awareness to individuals using Twitter, Facebook, YouTube, and the social web to share milestones, healthful recipes, safe weight-loss strategies, exercise tips while gaining support from friends and followers.

Five exceptional and influential individuals have been chosen to select the winner of the #SocialFitness category and leverage their own followings to show that even when trying to live a healthier life, the little things matter.

Who are the jury members? (in alphabetical order):

Nick Cannon (@NickCannon), America’s Got Talent - Canon currently stars as the host of America’s Got Talent, is a recurring character on Up All Night, cameoed on an episode of 30 Rock, and is hosting this year's New York City Kidney Walk. If you follow Nick on Twitter, you’ll notice he not only uses social media, but embraces by talking to fans and giving them an inside look at his life. With three million-plus followers, Nick Cannon is a celebrity that does social media right.

Dr. Sanjay Gupta (@SanjayGuptaCNN), CNN - Dr. Sanjay Gupta is the multiple Emmy® and Peabody-award winning chief medical correspondent for CNN. He anchors the weekend medical affairs program Sanjay Gupta MD, and plays an integral role in reporting on health and medical news for Starting Point with Soledad O'Brien, Anderson Cooper 360°, CNN documentaries and all CNN platforms including and He is a practicing neurosurgeon and a member of the staff and faculty at the Emory University School of Medicine, and associate chief of neurosurgery at Grady Memorial Hospital. In addition, to his work at CNN, Gupta is a contributor to CBS newsmagazine ’60 Minutes,’ and a best selling author. In 2013, TNT will debut Monday Mornings, a one hour medical drama based on Gupta’s first novel. The show is executive produced by Sanjay Gupta and David E. Kelly.

Kerri Walsh Jennings (@KerriLeeWalsh), Olympic Gold Medalist – Walsh Jennings began her career on the indoor volleyball court at Stanford University and garnered a number of records before transitioning to the sand where she has become one half of the winningest team in beach volleyball history with partner Misty May-Treanor. Married to U.S. volleyball player, Casey Jennings, Walsh Jennings is also the proud mom of two young sons and just announced that she is expecting a third child.

Dr. Mehmet Oz (@DrOz), two-time Daytime Emmy® Award-winning host of the two-time Daytime Emmy® Award-winning “The Dr. Oz Show,” is Vice-Chair and Professor of Surgery at Columbia University. He directs the Cardiovascular Institute and Complementary Medicine Program at New York Presbyterian Hospital. His research interests include heart replacement surgery, minimally invasive cardiac surgery, complementary medicine and health care policy. He has authored over 400 original publications, book chapters, and medical books, has received several patents, and performs more than 100 heart surgeries per year. Over the last year, Dr. Oz has worked to move his social media platforms to new heights, and both Facebook and Twitter have increased immensely in size as a result. He's also established engaged followings on Tout, Pinterest and Google Plus. These platforms are integrated in a substantial manner in the new season of The Dr. Oz Show in an attempt to make the show more interactive and conversational. He recently launched “You Feel,” a unique, interactive, socially-driven media wall that asks the question, "How are you feeling today?” By asking users to answer this fundamental question, The Dr. Oz Show extends its conversation beyond the television screen to check the pulse of its community. Through "You Feel", users can post messages, photos, and videos to tell us how they feel today.

Michele Promaulayko (@MichProm), Women’s Health Magazine - Michele Promaulayko is Vice President/Editor-in-Chief of Women’s Health, the fastest growing international women’s lifestyle brand. Promaulayko, who has been at the helm since January 2009, has responsibility for all facets of the brand, including the magazine, website, digital applications, books and 19 international editions. Under Michele's leadership, Women's Health won a 2011 ASME National Magazine Award in the category of General Excellence in Fashion, Service, and Lifestyle. In 2010, Women's Health was for the second time included on Adweek's annual Hot List, securing the No. 2 spot, and was named Magazine of the Year by Advertising Age in October 2009. Promaulayko authored the popular Look Better Naked: The 6-Week Plan To Your Leanest, Hottest, Body—Ever and since 2009 has expanded the portfolio of Women’s Health-branded books to include The Women’s Health Big Book of Exercises; Slim, Calm, Sexy Yoga; The Women’s Health Diet; Slim, Calm Sexy Diet and The Women’s Health Big Book of Abs. Prior to Women's Health, Michele was Executive Editor of Cosmopolitan magazine for eight years. Michele has been an expert on television programs such as TODAY, The Early Show, Rachael Ray, CNN, EXTRA, Fox News, and The Tyra Banks Show.

David Zinczenko (@DaveZinczenko), Men’s Health - David Zinczenko is General Manager of Rodale Inc.’s Healthy Living Group and EVP/Editor-in-Chief of Men’s Health. He also serves as the Editorial Director of Women's Health and Organic Gardening and oversees Rodale’s Book Division. Under his direction, Men's Health has grown into the world’s largest men's lifestyle magazine brand. He is the author of the bestselling series Eat This, Not That!, which has more than 8 million copies in print nationwide with 15 installments, and the successful Abs Diet series. Zinczenko is a regular contributor to NBC’s The Today Show and has appeared as a health expert on Oprah, The Ellen DeGeneres Show, Good Morning America, Nightly News, 20/20, CNN and the Rachael Ray Show.

Why is health inspiration important?

This year’s #SocialFitness jury members will interact with Real Health ( bloggers to share ideas about how to inspire their communities to be healthier - and to help shape who they nominate for the 5th Annual #SocialFitness award. Real Health is a new social media project from the Health. Join In. ( brand channel, creating two-way conversations with consumers to engage them in the stories of everyday health heroes championing preventive health. Site contributors film videos ( and write about how they accomplish important health tasks in spite of the obstacles of daily life – challenges like getting kids to eat healthy, being a new parent, or caring for an aging loved one. Meet the site’s contributors who will be interacting with jury members:

Kath Younger (@katheats), Kath is a mom, registered dietitian, and food and lifestyle blogger, who runs a whole grain bread bakery. She has been writing about her life through the lens of food at Kath Eats Real Food everyday for five years. After being pregnant for the last nine months, Kath is excited to get back into the healthy habits she once enjoyed including running, cooking, and wearing her jeans again! Kath wants to figure out ways of living a healthy lifestyle again including obstacles like balanced nutrition, ample exercise and sleep, stress reduction, and more.

Harold Shaw (@VetRunnah), Harold is a grandfather, runner, and a retired U.S. Coast Guard Warrant Officer and former Special Education Teacher. Harold is preparing to run the 2013 Marine Corps Marathon. Harold recently had obstacle after obstacle get in the way of achieving his health goals and running this race. Over the past year, Harold has lost 50 pounds, started running again, and generally improved his overall well-being. Harold is passionate about living a healthy lifestyle.

Rosemary Lichtman & Phyllis Goldberg (@SandwichBoomers), Rosemary, a psychologist, and Phyllis, a marriage and family therapist, work as coaches and enjoy life as active seniors. They have been friends for 40 years and they have supported each other through difficult times. About 10 years ago, Rosemary and Phyllis decided to combine their friendship and professional lives, blogging about nourishing family relationships and offering mentoring. Rosemary and Phyllis write about how they balance healthy aging with strengthening their relationships with family and friends.

RJ Jaramillo (@rjsingledad), RJ is a single parent of three, a cook, and entrepreneur. RJ is on a mission to help fathers (those without children and mothers are also welcome) get healthy and stay healthy. RJ believes healthy is the new manly. He considers himself to be a “weekend warrior,” a father who makes time for the gym, running, and many other activities.

Toni Church (@tonee78), Toni is a mom and a registered nurse with a passion for running, health, and fitness. Toni has been passionate about running and fitness since she was 19, but her passions were put on the back-burner while she started her family and went to nursing school. After the birth of her second daughter, in 2008, Toni fell back in love with fitness and running while working to get her pre-baby body back. Toni has always wanted to run the New York City Marathon and this year on November 4th, she will finally get the opportunity.

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About the Shorty Awards (
The Shorty Awards honor the best of social media, recognizing the people and organizations producing real-time short form content across Twitter, Facebook, Tumblr, YouTube, Foursquare, and the rest of the social Web. Past winners include Ricky Gervais, Conan O'Brien, Cory Booker, Sesame Street's Grover, Suze Orman, Ted Leo, Neil Patrick Harris and NASA.

About the Real-Time Academy of Short Form Arts and Sciences (
The Real-Time Academy of Short Form Arts & Sciences, comprised of leaders in technology, journalism, business and culture, plays a role in choosing the winners from Shorty Awards finalists. The group includes Apple Co-Founder Steve “The Woz” Wozniak, actor, writer and executive producer Nick Cannon, actor Charlie Sheen, Foursquare co-founder and CEO, Dennis Crowley, Craigslist founder, Craig Newmark, Columbia Chief Digital Officer and CNET Tech Columnist Professor Sree Sreenivasan, actress and philanthropist Alyssa Milano and Wikipedia founder, Jimmy Wales.

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Natan Edelsburg
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