Seattle, WA (PRWEB) October 13, 2012
Capitalizing on the growing trend toward stylish crew socks for athletes, Strideline™ has expanded to new U.S. markets with their popular colorful city socks just in time for the holidays. Hitting the market this fall are their newest skyline designs - Portland, Los Angeles, San Francisco, New York, Chicago and St Louis. The socks are popular with athletes, teens and adults looking to take their look to the next level and take pride in their city. The socks retail for $12 each.
Labeled “The New Crew”, Strideline™ launched in 2009 and has experienced steady sales growth in the Seattle area, along with a following from customers outside of the market. Company Co-founders, Riley Goodman and Jake Director, started Strideline™ in 2009, while they were seniors in high school in the Seattle area, and have continued to operate it as they work towards their business degrees at the University of Washington.
“Our idea was to meet the demand in Seattle for colored crew socks that weren’t simply an afterthought, but a distinctive part of an outfit. The trend towards stylish socks is one that is growing – both among athletes, and as street wear. We’re seeing kids matching their “Stridelines” with their school clothes, their team outfits, their shoes and their favorite local sports team,” remarks Director. Goodman adds, “We are extremely excited to expand outside of Seattle in time for the holiday season. These make great stocking stuffers for those hard-to-buy-for teens and adults.”
Strideline™ socks come in a variety of color ways for each city represented, and retail for $12.00 per pair. Socks are 25% cotton, 55% nylon, 15% polyester and 5% spandex. Each sock features a city skyline design featured in a variety of over 100 color combinations – some of the most popular being America (red, white & blue), Classic (black & white), Georgetown (grey, white & blue) and Rasta (green, yellow & red). Socks can be purchased from select retailers around the country, as well as on the website at http://www.strideline.com
Strideline’s™ mission is to provide athletes and polished individuals distinctly colored, performance oriented crew socks that inspire a feeling of confidence and swagger that is unparalleled by any other sock company in the world. The company was founded in Seattle, Washington in 2009 by childhood friends Riley Goodman and Jake Director, fulfilling their lifelong dream of starting a business together. Their first order, a high quality crew sock with a colorful image of the Seattle cityscape, sold out in three weeks. Goodman and Director are currently seniors at the University of Washington, completing their degrees in at the Foster School of Business. Video http://www.youtube.com/watch?v=yzdrfqBQfvI