Finding ways for designers and developers to work so that everyone gets what they need [...] can be a challenge
Ottawa, Canada (PRWEB) October 16, 2012
Macadamian, a global leader in user experience design and software development, today announced that one of the company’s product design experts will present at the M3 Conference taking place on October 25-26, 2012 at Ohio Union, Columbus, Ohio.
Macadamian’s Director of Design, Jennifer Fraser, will deliver a presentation titled, “Developers are from Vulcan, Designers are from Wonderland". The presentation will speak to the challenges of getting a product from concept to design while keeping up with technology advances. Using examples from the colliding worlds of designers and developers trying to work together, Jennifer will put forth ways to improve collaboration, which, ultimately, creates better products.
“Finding ways for designers and developers to work so that everyone gets what they need to move the project forward can be a challenge,” said Ms. Fraser. “We’ve been living this experience at Macadamian for over 15 years and have identified some key factors that lead to greater success in the product creation process.”
The M3 Conference engages, educates and inspires a diverse community of mobile technology professionals from across the US, by bringing together the best and the brightest industry leaders at an annual premier conference held in Columbus, Ohio.
Experts from Macadamian are frequent speakers on user experience design, software development and product strategy at industry events.
Software Magazine recently recognized Macadamian as one of the World’s 500 Largest Software Companies in 2012.
Macadamian is a global leader in software product creation providing a complete range of product strategy, user experience design and software engineering services to clients around the world, including industry leaders like BitTorrent, EMC, Juniper, Logitech and Microsoft. For established and emerging technologies and platforms, Macadamian has a track record of helping clients create successful products on a complete range of desktop, web and mobile platforms. Additional information is available at http://www.macadamian.com or by following Macadamian on Twitter and LinkedIn.