Chinese Card & Payment Market Examined in New In-Demand Timetric Report Now Available at MarketPublishers.com

New research report “Emerging Opportunities in the China Cards and Payments Market: Market Size, Trends and Drivers, Strategies, Products and Competitive Landscape” worked out by Timetric has been recently published by Market Publishers Ltd. According to the study, China is likely to become the largest mobile payment market in the world due to the high demand for card and payment options.

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London, UK (PRWEB) November 19, 2012

China has managed to create a well-functioning system of cards and payments. The Chinese population shows great interest towards new products offered by banks. China is likely to become the largest mobile payment market in the world due to the high demand for card and payment options.

The debit cards market is expected to increase by over 47% and credit cards market by 60% in volume and value terms. The banks’ policy, improving card literacy and the legislation introduced by the government favour the growth of the cards and payments market in China. The gift cards category is considered to be the top driver of the market, as the demand for gift cards is set to enhance from the both retail and corporate categories.

New research report “Emerging Opportunities in the China Cards and Payments Market: Market Size, Trends and Drivers, Strategies, Products and Competitive Landscape” worked out by Timetric has been recently published by Market Publishers Ltd.

Report Details:

Title: Emerging Opportunities in the China Cards and Payments Market: Market Size, Trends and Drivers, Strategies, Products and Competitive Landscape
Published: November, 2012
Pages:     90
Price:    US$ 4,495.00
http://marketpublishers.com/report/finance_services/cards/emerging-opportunities-in-china-cards-n-payments-market-market-size-trends-n-drivers-strategies-products-n-competitive-landscape.html

The research report analyzes the cards and payments market in China. The study dissects the market drivers & barriers, reviews the current regulatory framework in the industry and covers the marketing strategies adopted by various financial institutions. An extensive examination of the competitive landscape along with a clear description of the top companies’ performance is also included. Furthermore, the research study provides key data on the current market value as well as discusses the future development of China’s cards and payments market up to 2016.

Companies mentioned in the report include: Shanghai Rural Commercial Bank, Bank of China, Industrial and Commercial Bank of China Limited, HSBC, Citibank, Deutsche Bank, Bank of America, JSC VTB and Standard Chartered.

Report Contents:

1 INTRODUCTION

1 EXECUTIVE SUMMARY

2 MARKET ATTRACTIVENESS AND FUTURE PROSPECTS OF CARDS AND PAYMENTS INDUSTRY

3 ANALYSIS OF CARDS AND PAYMENTS MARKET DRIVERS

3.1 Macroeconomic Fundamentals
3.1.1 GDP growth
3.1.2 Low Unemployment Rate
3.1.3 Growth of Per-Capita GDP
3.1.4 Loose Monetary Policy
3.1.5 Growth Oriented Fiscal Policy
3.2 Infrastructure Drivers
3.2.1 Dual Interface Cards
3.2.2 Bank Card Testing Laboratory
3.2.3 Digital Wallet
3.2.4 Neal Field Communication (NFC)
3.3 Business Drivers
3.3.1 Retail Spending
3.3.2 Growth of Remittances
3.3.3 Growth of Gift Cards and Closed Loop Prepaid Cards
3.3.4 Growth of Online Commerce
3.4 Consumer Drivers
3.4.1 Urbanization
3.4.2 Emerging middle class segments
3.4.3 Growth of luxury spending
3.4.4 Customs and Practices
3.5 Card Fraud Statistics
3.5.1 By channel
3.6 Regulatory Framework in China
3.6.1 Payment Guidelines by China Union Pay according to Electronic Payment Guidelines, CUP
3.6.2 CBRC risk management framework
3.6.3 CBRC credit card regulation relating to protection of consumer's personal data
3.6.4 Rules governing foreign bank entry and establishment
3.6.5 Regulation pertaining to Know Your Customer (KYC)
3.6.6 Anti-money laundering legislation
3.6.7 Central bank regulations related to prepaid cards
3.6.8 Prepaid card market entry rule

4 EMERGING CONSUMER ATTITUDES AND TRENDS

4.1 Market Segmentation and Targeting
4.2 Consumer Preference
4.3 Online Buying Behaviour
4.4 Preferred Payment Methods

5 COMPETITIVE LANDSCAPE AND INDUSTRY DYNAMICS

5.1 Market Share Analysis by Payment Channels
5.2 Debit Cards Market Share
5.2.1 By Bank
5.2.2 By Scheme
5.3 Credit Cards Market Share
5.3.1 By Bank
5.3.2 By Scheme
5.4 Charge Cards Market Share
5.4.1 By Scheme

6 STRATEGIES ADOPTED BY KEY PLAYERS

6.1 Market Entry Strategies
6.2 Marketing / Product Strategy
6.2.1 Debit Cards
6.2.2 Credit Cards
6.2.3 Prepaid Cards
6.3 Pricing Strategies

7 MARKET SIZE AND GROWTH POTENTIAL OF PAYMENT CARD INDUSTRY

7.1 Market Share Analysis by Type of Card
7.2 Total Market Size and Forecast of Card Industry
7.2.1 Analysis by number of cards
7.2.2 Analysis by transaction value
7.2.3 Analysis by transaction volume
7.3 Debit Card Market Size and Forecast
7.3.1 Analysis by number of cards
7.3.2 Analysis by transaction value
7.3.3 Analysis by transaction volume
7.3.4 Other key performance indicators
7.4 Prepaid Card Market Size and Forecast
7.4.1 Analysis by number of cards
7.4.2 Analysis by segments – open loop and closed loop cards
7.5 Charge Card Market Size and Forecast
7.5.1 Analysis by number of cards
7.5.2 Analysis by transaction value
7.5.3 Analysis by Transaction Volume
7.6 Credit Card Market Size and Forecast
7.6.1 Analysis by number of cards
7.6.2 Analysis by transaction value
7.6.3 Analysis by transaction volume
7.6.4 Other key performance indicators

8 COMPANY PROFILES, PRODUCT, AND MARKETING STRATEGIES

8.1 Shanghai Rural Commercial Bank (SRCB)
8.1.1 Strategies
8.1.2 Debit Cards offered
8.1.3 Credit Cards offered
8.2 Bank of China
8.2.1 Strategies
8.2.2 Debit Cards offered
8.2.3 Credit Cards Offered
8.2.4 Prepaid Cards Offered
8.3 Industrial and Commercial Bank of China Limited
8.3.1 Strategies
8.3.2 Debit Cards Offered
8.3.3 Credit Cards Offered

9 APPENDIX

9.1 Methodology
9.2 Definitions
9.3 Contact Us
9.4 About Timetric
9.4.1 Our Approach
9.5 Services
9.6 Disclaimer

LIST OF TABLES
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More new market research reports by the publisher can be found at Timetric page.


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