SARASOTA, Fla. (PRWEB) December 03, 2012
Mobile healthcare technology companies now have a new resource available when it comes to marketing their mobile healthcare solutions.
Modallic, a first-of-its-kind marketing and communications firm specializing in marketing mobile healthcare solutions, officially launched today ahead of the annual mHealth Summit in Washington, D.C. The firm’s Founder and Chief Marketing Technologist Sam Stern, a 35-year marketing entrepreneur, announced the new firm.
“The mobile healthcare technology space is growing exponentially every day and mHealth companies are increasingly finding it difficult to stand out in the crowd,” said Stern. “That’s where we come in. Modallic uses our expertise in marketing and strategic communications combined with our experience in the mHealth space to better position mHealth brands in the increasingly competitive marketplace.”
Modallic features a team of keen marketers who have previously worked with clients in the healthcare and technology industries to position and tell their brand stories. Clients the Modallic team has worked with include Voalte, New York Center for Digital Dentistry, UNC Health Care, and Medical College of Virginia. Clients have been featured in national publications such as The Economist, Bloomberg Businessweek, Forbes and The Washington Post.
“My team and I saw an explosion of new solutions and ideas in the industry over the last decade, and we saw the need for a marketing and communications firm solely dedicated to mHealth that understood these companies and spoke their language,” said Stern. “The timing was perfect to launch Modallic and give the industry a firm and a resource that specializes is marketing mobile healthcare technology solutions.”
Modallic plans to provide mobile healthcare technology clients with branding, marketing and strategic communications services including: brand research and planning; advertising; public relations; social media marketing; content marketing; digital solutions and more.
For more information on Modallic and its approach to mHealth marketing, please visit http://www.modallic.com or follow Stern on Twitter at @mHealthMarketer.