Befriend Sanrio Characters and Have Fun; "Hello Kitty Friendly Land" Released in App Store by NEXTBOOK Inc.

NEXTBOOK Inc. ("NEXTBOOK," Head office: Minato-ku, Tokyo, Chairman CEO: Kenichiro Osada), a publishing company that specialises in electronic book applications for children, has been licensed by Sanrio Company, Ltd. ("Sanrio," Head office: Shingawa-ku, Tokyo, President CEO: Shintaro Tsuji) to release an educational iPhone and iPad application for children. The application, "Hello Kitty Friendly Land," was launched in the App Store in the United States on 16 November, 2012.

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Hello Kitty Friendly Land

“Dream cast” of Hello Kitty, My Melody, LittleTwinStars, and other characters as friends

(PRWEB) December 12, 2012

NEXTBOOK Inc. ("NEXTBOOK," Head office: Minato-ku, Tokyo, Chairman CEO: Kenichiro Osada), a publishing company that specialises in electronic book applications for children, has been licensed by Sanrio Company, Ltd. ("Sanrio," Head office: Shingawa-ku, Tokyo, President CEO: Shintaro Tsuji) to release an educational iPhone and iPad application for children. The application, "Hello Kitty Friendly Land," was launched in the App Store in the United States on 16 November, 2012.

[Features]
App that allows children to befriend popular Sanrio characters and play games with them "Hello Kitty Friendly Land" is a children's application. Using the application, children can befriend popular Sanrio characters, including Hello Kitty, and play peek-a-boo, puzzles, and dress-up games with the characters.

Educational app that allows children to experience the joy of making friends
The application is available for free download. With repeated play, the number of Hello Kitty friends that appear in the peek-a-boo game will increase, and the player will be able to receive apples from these new friends. While enjoying a game of peek-a-boo or other games, children will also be able to experience the joy of making more friends. This educational application teaches young children the joy of expanding their circle of friends.

"Dream cast" of Hello Kitty, My Melody, LittleTwinStars, and other characters as friends
The thrill of this application lies in increasing the number of friends. Players can befriend Hello Kitty with the free version of the game. In addition, they can also become friends with other Sanrio characters such as My Melody and the LittleTwinStars.

Players can either use the apples they have received from their friends, or obtain passport stamps to the "Friendly Land" of their favorite characters through the Shop screen. Players will be able to befriend the new character by riding on an airplane together with Hello Kitty to the character's "Friendly Land."

Once they have become friends, the new friends can cross the boundaries of the "Friendly Lands" and appear in peek-a-boo games. There will also be four new additional puzzles and more games on the menu.

Game contents

  • Peek-a-boo: The character does a "peek-a-boo" when the screen is touched.
  • Puzzle: The player puts the puzzle pieces together to complete an illustration of the character.
  • Dress-up: Dress up Hello Kitty in different clothing styles, and with ribbons and accessories.
  • Card collection: Cards of the characters that appear are added.
*In the dress-up game, players can increase the number of items by exchanging apples for items or purchasing add-ons.

Characters

  • Hello Kitty
  • My Melody
  • LittleTwinStars
  • Cinnamoroll
  • Bad Badtz-Maru

[Overview]
Contents: Children's app for iPad and iPhone. (There are plans for an Android version.)
Recommended age: 3 to 5 years old
Operation environment: iPad/iPhone (iOS4.0 and above)
Price :The application is free of charge. Initial contents may be used at no charge.
Passport stamp to My Melody Friendly Land: $2.99
Passport stamp to LittleTwinStars Friendly Land: $2.99
Passport stamp to Cinnamoroll Friendly Land: $2.99
Passport stamp to Bad Badtz-Maru Friendly Land: $2.99
Pink set of dress-up items: $1.99
Stylish set of dress-up items (1): $0.99
Stylish set of dress-up items (2): $0.99

  • Additional characters: 20 apples (10 apples for the first time only)
  • Additional dress-up items: 5 apples
Language :English, Japanese
Others :There are plans for Android versions.
There are also plans for future version upgrades and additional characters (Pompompurin, Kerokerokeroppi, Wish me mell, and Patty & Jimmy).

Download URL :https://itunes.apple.com/us/app/hello-kitty-friendly-land/id576989814?l=ja&ls=1&mt=8

Facebook (Japanese) :
http://www.facebook.com/nxtbk.sanrioapps

Dedicated website (Japanese) :
http://www2.nxtbk.com/campaign/nxtbk_sanrioapps/otomodachi/index.html

©1976, 1988, 1993, 1996, 1999, 2001, 2005, 2010, 2012 SANRIO CO., LTD. APPROVAL NO.S533182

Overview of NEXTBOOK Inc.
NEXTBOOK was established in July 2010, as a publisher specialising in the production and sale of electronic book contents for children. Since its establishment, it has released approximately 100 titles for children, and recorded total downloads exceeding 950,000 as of the end of September 2012. The first title released by the company was "pi-bo picture book," which received a Good Design Award in 2011. Its elementary level teaching materials have also been ranked in the App Store, and have even achieved the number one rank. These include the "Yubi Drill Kanji" series, which is an application for elementary school students to practice writing Japanese kanji characters, and the "Kodomo Yubi Drill" targeted at preschoolers. Characteristics of NEXTBOOK include its multilingual capability targeted at the global market, the interactive and entertainment features of its products, and the "non-game" contents that parents can allow their children to play without any worries. The company has also released NextScript, which is an original iOS application production tool aimed at accelerating the mass production of contents.

Company name :NEXTBOOK Inc.
Representatives :Chairman CEO Kenichiro Osada, COO Yoichi Harada
Head office:2-8-2-801 Minami-Aoyama, Minato-ku, Tokyo 107-0062
Established :July 2010

URL: http://www.nxtbk.com/


Contact

  • Moemi Matsuura
    pr@nxtbk.com
    +81-3-5843-5955
    Email