(PRWEB) December 07, 2012
'Tis the season for more plastic cards...gift cards! Several businesses stock up before the holidays with gift cards as the ultimate solution for the busy customer, providing an easy purchase for the “last minute” shopper or just that “hard to find gift”. While increasing revenue shouldn’t be a seasonal topic for small business owners, it is certainly a huge opportunity. Enter Prodigy Payment Systems (http://www.prodigypay.com), a leader in the processing industry and advocate for small businesses, introducing customizable gift cards to merchants year-round.
Customizable gift cards from Prodigy Payment Systems allow merchants access to several benefits by implementing a simple program into their business without the stress of complicated systems or fear of high costs. With customizable gift cards, merchants will notice an increase in their customer base offering what amounts to a brand new and highly versatile product. With the gift cards comes a hike in revenue and customer loyalty. Each gift card sale brings in two customers; the person who purchased the card and the person who returns to redeem their gift. Providing an incentive for customers to revisit will eventually lead to loyalty.
Merchants who have adopted the customizable gift card into their businesses notice it’s a win/win situation: the gift card is purchased resulting in a sale, and studies show that 61% of people spend more than the card value. Customizable gift cards can also be a productive tool when resolving customer issues, such as providing a gift card instead of a refund. Customer’s issue is solved and the merchant can maintain the customer’s loyalty. Applying creative ways to increase monthly revenue, such as customizable gift cards, will result in never-ending benefits for the merchant. (http://www.facebook.com/ProdigyPay)
For further information on products and merchant services offered with Prodigy Payment Systems, visit
or contact marketing(at)prodigypay(dot)com
About Prodigy Payment Systems
Prodigy Payment Systems was established for the purpose of providing electronic payment processing solutions and other value-added services to small and medium-sized merchants throughout the United States. Prodigy is a leader in the electronic payment processing field providing credit card, debit card, ATM card, gift card, prepaid card, EBT and check processing services. Prodigy maintains a sincere dedication to superior customer service and an honest and ethical approach to acquiring new customers. This vision has enabled Prodigy to become one of the fastest growing companies in the industry excelling in all aspects of merchant services. Prodigy Payment Systems is located at 3801 Arapaho Road, Addison, Texas 75001. Please follow us on Twitter @ProdigyPS, like us on Facebook or visit Prodigy Payment Systems online at http://www.prodigypay.com.