Boulder, Colorado (PRWEB) December 20, 2012
Boulder-based Hope Hummus recently released a mobile website with a built-in store locator to help their customers not only find which stores carry their product, but also to help health-conscious consumers research the products’ ingredient information from their mobile devices.
“The mobile website’s built-in store locator integrates with your phone’s GPS, so you can quickly find the nearest stores that sell Hope Hummus,” Hope Hummus President Robbie Rech said.
78 percent of mobile shoppers say they’ve used their smartphone to find a store, according to a new data released from Nielsen on December 4, 2012 in an article called “ Mobile Devices Empower Today’s Shoppers In-Store and Online”.
"We designed our mobile website so that shoppers can quickly research health-related information about our products. For instance, if someone wants to verify that we have gluten-free hummus, or if they want more information about the ingredients, they can look it up right there on their phone," Rech said.
Hope Hummus makes the highest quality organic, gluten-free, vegan, and kosher hummus available on the market. They recently expanded distribution into the West, Southwest, Pacific Northwest, and Rocky Mountain Region.
Hope Hummus offers a variety of creative hummus flavors including Spicy Avocado, Sweet Potato, Jalapeño Cilantro, Green Chile Lime, Thai Coconut Curry, and an amazing Original Recipe Hummus. All of their recipes are completely organic, gluten-free, kosher, and vegan.
To develop their social media and mobile strategy, Hope Hummus worked with Ramblin Jackson, a social media and video marketing agency from Boulder, CO.
"Our main goal with the mobile website is to help potential customers find stores that carry Hope Hummus products, which is why we developed the site with the store locator as the first touch option," Ramblin Jackson Co-Owner and Internet Marketing Director Jack Jostes said. "The site is designed to work on any mobile device, regardless of its browser or operating system."
To visit Hope Hummus’ mobile website, simply visit http://www.hopehummus.com from your mobile device, and the mobile website will automatically pull up. Be sure to Like Hope Hummus on Facebook for exciting product giveaways, recipes, and company news.