Chicago, IL (PRWEB) June 30, 2012
What’s the difference between this social media summit and the hundreds of others out there? Ragan Communications has specifically tailored this summit to match the job descriptions of social media and community managers.
The summit — held October 11-12, 2012 in Chicago, IL — will help attendees manage their workloads, measure their efforts, write more effectively and grow their communities. Session speakers include social media managers from Cisco, Whole Foods, Walgreens, Raytheon, and SAS.
“Having trouble managing your social media workflow or measuring ROI on social media? These session leaders have faced these same issues and will offer real-life solutions,” said Ragan Communications Chief Executive Officer Mark Ragan.
You will learn how to:
-Manage your career path as a community manager or social media manager
-Find the best platforms for your efforts—while avoiding "dashboard burnout"
-Find and boost advocates within a community
-Manage the flow of your workday with tactical tools for little or no cost that will help you survive and thrive—even as an army of one!
-Use the right tools to measure content and gauge tone
-Recognize the difference between success measurements and true ROI (and how you can measure both)
-Use your results to gain momentum, impress your superiors and celebrate your successes
-Take advantage of user-generated content to build participation, excitement and engagement on your page
-Use the new Facebook Timeline and share your company's point of view and key initiatives in a more visual and engaging manner
ABOUT RAGAN COMMUNICATIONS
Ragan Communications operates two of the top news and information sites for the PR and corporate communications industry — Ragan.com and PRDaily.com. Together, these daily news sites attract nearly 700,000 global visitors.
The company also covers the health care and HR communication industry with its daily news sites HealthCareCommunication.com and HRCommunication.com. The Chicago-based company is also the leading provider of conferences and online training to PR, media relations and corporate communications professionals.