Grand Rapids, MI (PRWEB) January 04, 2013
Office Supplies e-commerce start-up SupplyGeeks.com reported its third straight month of record revenue. The hot e-tailer continues to outpace the office products sector with gains in several categories. The private company did not release specific sales numbers, however the increase for December is reported to be 14%.
Eric Houtkooper, Director of E-Commerce for Grand Rapids based SupplyGeeks.com remarked that the holiday season topped all expectations. "We were expecting a hot holiday season but these numbers were extraordinary, especially for this sector. December marked our third straight month of e-commerce revenue increases for SupplyGeeks. Numbers wise, all key metrics were outstanding. We are seeing gains in office products, school supplies and cleaning and breakroom categories."
2013 will be an exciting year for SupplyGeeks.com as the site targets both new and repeat customers. Eric Houtkooper reported that repeat customers are "The key to our ongoing success. In December we saw our direct traffic (people who type in our web address or reach us via bookmarks) jumped 28%. We think this is a clear indication of a strong brand that people remember and trust."
Traditionally, January is a strong month for the office supplies sector as businesses purchase items for new projects. "We expected a bit of a slow down through the Christmas vacation period, but that never happened" said the Director of E-Commerce. "Sales continued to build through the holidays and we are seeing a great start to January. We anticipate that January will be our fourth straight month of record sales."
With monthly e-commerce numbers skyrocketing for this Michigan startup, many are anticipating SupplyGeeks.com to draw attention from competitors and partners alike. "We are pleased with our launch and continued growth" said Houtkooper, "and we are clearly on a strong path for 2013 and beyond. However, our goal is to remain independent and continue to execute on our current business strategy. We're faster and more focused than our competitors, so that gives us a distinct advantage. However, we are always searching for new office products to introduce to the market and new partners online." With an outstanding 2012 in the books and a strong growth path ahead, it is clear that 2013 should be another banner year for SupplyGeeks.com
Headquartered in Grand Rapids, Michigan, SupplyGeeks.com is an online seller of office supplies, business furniture, tech gear and more. Backed by a parent company with over 60 years of experience in office supplies, this innovative company aims to make your work experience more efficient, and whenever possible, more fun. SupplyGeeks.com Director of E-Commerce, Eric Houtkooper, was previously President of PupLife, a site that offers deals on designer dog supplies online. For more information about SupplyGeeks, please contact Eric Houtkooper at ehoutkooper(at)supplygeeks(dot)com.