97 Degrees West Wins Two International Davey Awards

Selected from nearly 4,000 entries, the agency’s Americana-inspired branding work for 290 Grind earned a Silver Davey Award in the Integrated Campaign B2C category. The agency’s “Sharing Your Stories” video series, filmed during 2012 SXSW Interactive, also won the agency a Silver Davey Award in the Online Film & Video category.

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“This year’s winners truly represent a smart, nimble approach to creativity and embody the quick thinking and resourceful nature that make small agencies so unique,” notes Linda Day, Executive Director of the IAVA.

Austin, TX (PRWEB) January 09, 2013

Judged and overseen by the International Academy of the Visual Arts (IAVA), a 200+ member organization comprised of leading professionals from various creative disciplines, the Davey Awards honors the finest creative work from the world’s best small firms, agencies and companies. The 2012 Davey Awards received nearly 4,000; a complete Winners Gallery can be found at http://www.daveyawards.com.

“This year’s winners truly represent a smart, nimble approach to creativity and embody the quick thinking and resourceful nature that make small agencies so unique,” notes Linda Day, Executive Director of the IAVA. She adds, “On behalf of the entire International Academy of the Visual Arts, I want to thank this year’s Davey Awards entrants and winners for sharing their amazing capabilities and talents, allowing us to once again highlight the best small firms worldwide.”

“Being recognized for the work we produce is a great motivator for the agency,” says Vera Fischer, President of 97 Degrees West. “Having that recognition come in the form of two Davey Awards, where we’re up against the industry’s most innovative small firms, is a true honor.”

About The Davey Awards
The Davey Awards exclusively honor the “Davids” of creativity, the finest small firms, agencies and companies in the world. David defeated the giant Goliath with a big idea and a little rock – the sort of thing small firms do each year. The annual International Davey Awards honors the achievements of the “Creative Davids” who derive their strength from big ideas, rather than big budgets. The Davey Awards is the leading awards competition specifically for smaller firms, where firms compete with their peers to win the recognition they deserve. Please visit http://www.daveyawards.com for more information.

About 97º West
Proudly based in Austin, Texas, 97 Degrees West is a fiercely independent agency, not only in ownership structure but, more importantly, from the conventional wisdom and practices of the marketing industry. They have depth and expertise in all the traditional areas -- interactive, account service, strategic planning and creative execution -- yet don’t confine themselves to these boxes. The agency’s strengths lie in its ability to identify a company’s core values and develop clear, precise branding and positioning that have a creative voice and speak to the truth of the brand. 97 Degrees West is a HUB certified agency. Please visit http://www.97dwest.com for more information.


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