Alexandria, VA (PRWEB) January 11, 2013
Bill Weber, president & CEO of The Association of Pool & Spa Professionals (APSP), announces staff changes to better serve the organization’s diverse membership and to more effectively deliver a broad range of services to members.
The new appointments are: Terry Brown, Director, Operations & Strategic Support; Corey Ruple, Director of Membership; Jack Goodson, Manager, Communications; and Billie Dee Tate, Member Services Coordinator.
“As issues facing the pool, spa and hot tub industry grow in complexity, we are adjusting to the changing member services environment,” said Weber. “APSP’s role in communicating and providing critical knowledge, advocacy and education results in stronger, smarter and more successful member businesses.”
Brown, hired in 2011 as Director of Operations & Member Services, now assumes a greater role integrating strategic initiatives within the operating framework of the association. He has more than 19 years’ experience in the pool and hot tub industry and holds a master’s degree in advanced information technology from Stevenson University and a bachelor’s degree in business administration from Towson University. He is an APSP Certified Building Professional (CBP).
Ruple has more than 10 years’ experience in luxury retail management and four years of association membership experience. His role will be to develop membership sales and retention strategy and manage its implementation. He holds a bachelor’s degree in business administration from Western Michigan University.
New hire Goodson possesses more than eight years’ experience in print and online media, including social media strategy and management. As part of APSP’s marketing and communications team, he will concentrate on building a stronger online presence for the association. Goodson has a bachelor’s degree in journalism and classical civilization from the University of Richmond.
Tate obtained a master’s degree in public administration from the University of the District of Columbia and a bachelor’s degree in political science from Syracuse University. Prior to joining APSP, Tate worked at an association in membership and taught at Howard University. His main focus within the membership services department will be sales and retention of prospective and current APSP members.
“APSP’s membership represents the entire supply chain of the pool, spa and hot tub industry. Our goal is to recruit and retain employees with unique skills to deliver our brand promise of business success for members,” said Weber.
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The Association of Pool & Spa Professionals (APSP) is the world’s oldest and largest association representing swimming pool, hot tub, and spa manufacturers, distributors, manufacturers’ agents, designers, builders, installers, suppliers, retailers, and service professionals. Dedicated to the growth and development of its members’ businesses and to promoting the enjoyment and safety of pools and spas, APSP offers a range of services, from professional development to advancing key legislation and regulation at the federal and local levels, to consumer outreach and public safety. APSP is the only industry organization recognized by the American National Standards Institute to develop and promote national standards for pools, hot tubs, and spas. For more information, visit APSP.org.