Implementing a strong email marketing strategy can change the type of message a company is sending to their target audience.
New York, NY (PRWEB) January 14, 2013
Internet marketing agency Ajax Union will host a seminar on the fundamentals of email marketing for businesses on January 29, 2013, from 7 to 9 p.m. Scheduled to take place at the company’s Union Square office, the seminar will outline the best practices for professionals interested in email marketing to expand and brand their business. The CEO and co-founder of Ajax Union will present at the two-hour marketing seminar.
“Even with the expansion of social networks, email is still the most prominent way to share information online. Email is the first online stop for over half of all mobile users. It is also the most prominent form of business communication with potential customers or clients that a company maintains. At this seminar, I am inviting business owners and executives to come, to listen, and to learn how to access an unprecedented audience and improve their company’s overall online presence. Implementing a strong email marketing strategy can change the type of message a company is sending to their target audience,” said CEO and Google certified trainer Joe Apfelbaum.
The search engine marketing company’s seminar will cover successful strategies for building, maintaining, and growing a business through email marketing. Apfelbaum’s presentation will feature advice for setting company goals, monitoring campaigns, and building opt-in lists. In addition, attendees will become equipped to form strategies to improve open rates and click-through rates for their own email marketing endeavors. The January event will be held at 41 East 11th St, New York, NY 10003.
Business owners interested in attending the email marketing seminar can register for the event at http://emailmarketing129.eventbrite.com. Enter the code “25PR129” to receive a 25% discount on seminar tickets for a limited time. After the presentation portion of the seminar has concluded, guests are invited to network with one another and members of the Ajax Union staff to learn more about the benefits of email marketing and campaign development.
A boutique firm, Ajax Union offers a variety of month-to-month services, including email marketing management. An additional resource for online marketing, the company’s keyword tracking tool RankZen allows users to research and analyze their online presence compared to competitors. To discover more about Ajax Union’s services and future events, visit the company online or call 1-800-594-0444. Find Ajax Union on Facebook at and follow the company on Twitter.