Dallas, Texas (PRWEB) January 14, 2013
The Dallas Business Journal's Book of Lists, published on December 28, 2012, ranked USFI as number 20 of North Texas Minority-Owned Businesses, based on local revenue from 2011. USFI climbed four spots on the latest compilation after being ranked number 24 on the previous year’s list.
USFI has grown from a one-person operation in 1984 to its current roster of approximately 50 employees, who serve a range of clients in verticals including hospitality, telecom, and health and beauty. The company has evolved as clients’ needs have changed and technology has become an essential prerequisite of the advertising business. It is often said that as an ad agency, USFI is Dallas’s best-kept secret, which may prove true as USFI looks to retain customers for life and builds its client base by networking one-on-one through personal relationships. Adding to traditional agency capabilities such as marketing strategy development, creative design and branding architecture, USFI also offers logistics, fulfillment, distribution and supply chain management through its warehouse operation.
Douglas Ritter, President of USFI, says that the Unique Selling Proposition (USP) of USFI can be summed up in one word: desire. “We create desire for our clients’ products and services.” He added, “We’ve yet to come across a client who didn’t want their customers to desire their product or service.”
USFI is a Dallas-based marketing and technology company, serving clients in a dozen industries since 1984. As a woman-owned business, USFI is positioned to serve the markets requiring and benefiting from this certification. Services include marketing communication, digital interactive solutions, creative services, print production, and logistics and supply chain management. For more information about USFI, visit http://www.usfi.com.
USFI Advertising, a division of USFI, offers deep resources that provide exceptional branding strategies for increasing market share; award-winning creative, production and printing capabilities; unparalleled service and integrity, with a single point of accountability; and complete support for logistics and fulfillment with near-perfect reliability. For clients in more than a dozen industries, USFI Advertising has become the strategic partner that reliably creates value. For more information about USFI Advertising, please visit http://www.usfi.com/advertising.
USFI Health & Beauty
USFI Health & Beauty, a division of USFI, offers world-class strategy and execution. This is accomplished through lifecycle marketing of the product from proof of concept and branding through advertising, distribution and fulfillment. For more information about USFI Health & Beauty, please visit http://www.usfi.com/beauty.
USFI Hospitality, a division of USFI, offers a true supply chain solution for branded collateral and operational needs. Serving the hospitality industry and helping clients discover hidden assets and potential in the promotion of special facilities, services and amenities is USFI Hospitality’s specialty, which is key to growth, capturing market share and enhancing the guest experience. For more information about USFI Hospitality, please visit http://www.usfi.com/hospitality.
USFI Logistics, a division of USFI, offers management of logistics and supply chain management. Discover the freedom to do what you do best – actually run your business. For inventory that needs to be warehoused, managed, packaged and shipped, USFI has the experience, manpower and facilities to provide these services in an efficient and cost-effective manner. For more information about USFI Logistics, please visit http://www.usfi.com/logistics.