Coral Springs, Florida (PRWEB) January 18, 2013
In the wake of the 2012 holiday shopping season, a trend has emerged. According to Center Link Media, an E-Commerce marketing firm, the 2012 holiday shopping season saw more people clicking into virtual malls, daily deal websites and online holiday deal malls to check items off of their gift lists.
The appeal for consumers to shop at virtual E-Malls and Daily Deal websites are many. The most obvious benefit is the convenience of shopping from the comfort of home. It eliminates the need to get in the car and drive around to all of the different the stores. There is no need to browse the Sunday newspaper, clip coupons or to wait for special sales and promotions that traditional retail stores offer. Online shopping allows the consumer to instantly shop for best prices and best deals for the products and services they want, when they want them. It also allows for comparison shopping amongst hundreds of sellers around the nation with the click of a button. E-Malls also offer Gift Guides for those who looking for ideas, or for unique and special occasion items. Online shopping puts everyone - even those who are not mobile – in direct contact with the items they want, often at an impressive savings.
E-commerce offers direct retail shopping online. It has 24-hour availability, a global reach, the ability to interact and provide custom information and ordering, and multimedia prospects. The Web is rapidly becoming a multibillion dollar source of revenue for the world's businesses. A number of businesses already report considerable success. Projected e-commerce revenues are in the billions of dollars and the stocks of companies deemed most adept at e-commerce are skyrocketing.
The E-commerce business is booming due to the general public’s overall access to - and knowledge of - computer technology as well as their desire for the ease of making a purchase while getting the best price. Center Link Media is a Florida-based marketing firm that specializes in E-commerce and online sales via Daily Deals websites. Greg Spinder, President of Center Link Media, confirms the trend saying, “The past holiday gift-giving season was all about online sales. Instead of hitting the pavement to shop, we saw more and more people clicking a mouse.” Eric Siversen, Director of Marketing at Center Link Media adds, “Consumers ordered customized letters to Santa and dedicated stars in the sky online. We expect that 2013 will see consumers becoming more aware of the benefits and more comfortable with the process of online shopping.”