Orlando, FL (PRWEB) January 21, 2013
In an effort to ensure client business websites increase their online conversions and sales, Offerchat, an online help chat tool utilized by businesses for real time customer service on their websites, imparted innovative business branding ideas that will help clients rethink their brand building strategies this year.
In a series of substantial articles in the company's official blog, Offerchat focused on forecasted brand building trends this year and how small businesses can adjust and improve branding efforts and gear them towards greater consumer impact through differentiation and personalisation.
Offerchat live chat sees business branding as the primary focus of businesses this year alongside delivering excellent customer service. The Offerchat marketing team sifted through tons of information available pertaining to branding strategies, compared them with the company's current practices, and came up with innovative business branding ideas rarely utilized by most enterprises.
The company believes extending these innovative business branding ideas to its live chat clients and to the whole business community will bridge the gap between brands and their corresponding target market navigating the web through mobile, social networks and local search.
Building a better brand in 2013 empowers small businesses who'd like to rethink and re-evaluate their usual branding practices to target the right goals this year. The right steps to developing a truly unique brand voice in the internet as well as in the offline world has also been discussed in detail in this series of brand building strategies by Offerchat.
In the views of Offerchat Marketing, excellent live chat customer service strengthens the bond between customers and a brand while better brand building enables the businesses to capture the attention of its target market and turn them into brand advocates. A live chat customer support tool can be obtained at no charge at http://www.offerchat.com
Offerchat is a free premium live chat for websites specifically designed to help online businesses increase their conversions and sales. It’s easy to add chat widget with full features that’s 100% free. Offerchat is brewed to perfection at Click Labs, Inc. a company based in Cebu City, Philippines. The company specializes in driving search marketing and social media traffic, social web app development and conversion optimization. Each product or service specifically helps small/medium website owners increase online visibility and improve online sales.