OPTIMA® Batteries Partners with ChumpCar World Series® as First-Ever Title Sponsor

Announcing the all-new OPTIMA® Batteries ChumpCar World Series for the upcoming 2013 North American endurance racing season

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Optima Batteries / ChumpCar World Series

OPTIMA is already a standard in racing and is recognized by many as the best in the automotive aftermarket industry. Those are the same qualities that any race team competing in the ChumpCar World Series.

Morgan Hill, Calif. (PRWEB) January 29, 2013

The ChumpCar World Series®, one of the fastest-growing segments in North American motorsports, announced today that OPTIMA® Batteries, the global leader in high-performance automotive batteries and chargers, has become the premier Title Sponsor for the North American endurance racing series.

OPTIMA Batteries, a division of Johnson Controls Inc. based in Milwaukee, is recognized as a world leader in the development and manufacture of high-performance automotive batteries and battery charging products, with applications including performance automotive cars and street trucks to extreme off-road vehicles, demanding commercial equipment and high-end marine.

“We are extremely excited to welcome OPTIMA Batteries to the world of grassroots endurance road racing,” reports ChumpCar’s CEO John Condren, on the OPTIMA Batteries and ChumpCar World Series relationship. “OPTIMA is already a standard in racing and is recognized by many as the best in the automotive aftermarket industry, offering dependable power, performance and endurance. Those are the same qualities that any race team competing in the ChumpCar World Series needs in order to see the checkered flag. It’s a great partnership and a perfect match.”

The ChumpCar World Series features more than sixty, seven- to 36-hour-long endurance road races for amateur, semi-pro and professional race teams in the U.S., Canada and Mexico. With an emphasis on inexpensive, grassroots racing and close competition, the series holds events annually at some of North America’s greatest race tracks, including Daytona International Speedway, Texas Motor Speedway, Watkins Glen, Mazda Raceway Laguna Seca, Road Atlanta, Sebring International Raceway, Auto Club Speedway and Road America.

“The enthusiasts who participate in and make up the ChumpCar World Series epitomize the OPTIMA customer,” said Cam Douglass, OPTIMA Batteries director of product development and marketing. “For this reason, we are thrilled to sign on as the series’ first-ever Title Sponsor and support those who truly embody the automotive enthusiast spirit and passion for high-performance aftermarket products.”

OPTIMA Batteries will field a team of vehicles in the endurance race series and will extend the opportunity for seat time to editorial partners at select events throughout the season. Additional information on the OPTIMA Batteries ChumpCar Racing Team and vehicles will be announced soon. The racing action and fun begins at the inaugural OPTIMA Batteries Grand Prix at Road Atlanta on February 9, 2013.

About OPTIMA Batteries
OPTIMA® YELLOWTOP®, REDTOP® and BLUETOP® batteries are available through leading battery distributors globally. When looking for OPTIMA Batteries consumers should look for the unique, colored-top and SIX PACK™ design which OPTIMA is known throughout the world. In 2012, OPTIMA added to its product line with the innovative OPTIMA® Chargers Digital 1200 Battery Charger for all automotive and marine batteries. To find out more information or purchase OPTIMA products consumers may visit http://www.optimabatteries.com. Consumers can also call 1-888-8OPTIMA (1-888-867-8462) for additional information.

Johnson Controls Power Solutions is the global leader in lead-acid automotive batteries and advanced batteries for Start-Stop, hybrid and electric vehicles. Our 50 manufacturing, recycling and distribution centers supply more than one-third of the world's lead-acid batteries to major automakers and aftermarket retailers. Through our innovations we are building the advanced battery industry for hybrid and electric vehicles. We were the first company in the world to produce lithium-ion batteries for mass-production hybrid vehicles. Our commitment to sustainability is evidenced by our world-class technology, manufacturing and recycling capabilities.

About the ChumpCar World Series
The ChumpCar World Series is an endurance road racing series that is open to anyone and everyone. A throw-back to an era when racing was fun, competitive and cheap... when Bondo beat carbon-fiber; when a crescent wrench was the most valuable tool in your box; when home-made engineering made everyone sit up and take notice; and when adding a little theme or personality to your car didn't get you laughed off of pit lane. ChumpCar events are held at world-class tracks and facilities throughout North America and range from 7-hours to 36-hours in length. For the full ChumpCar series schedule and information on how to join in the fun, visit http://www.chumpcar.com.


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