Tibro, Sweden (PRWEB) January 31, 2013
Jean-Marie Massaud and Offecct’s collaboration goes far back. In conjunction with the 2013 edition of the Stockholm Furniture Fair Offecct arranges an exhibition in its Stockholm showroom where Massaud’s new and earlier designs are put into perspective. At the l’Exposition Jean-Marie Massaud Offecct and Massaud get the opportunity to display their joint enthusiasm for new creations and contemporary design.
At the heart of the exhibition the new products that Jean-Marie Massaud and Offecct are presenting at Stockholm Furniture Fair 2013 are found. The innovative seating furniture Airberg, the acoustic panel Soundwave® Pix as well as the seating system Islands will be presented. Massaud has also designed many exciting and grand projects, such as the futuristic airship Zeppelin NT, and the gigantic Volcano Chivas Stadium in Mexico.
To Jean-Marie Massaud design is creativity and a way to try to make things better. Massaud thinks that contextuality and cultural understanding in the design process is essential for a product to be relevant to the individual, the society and the world at large. Massaud likes to experiment and shares Offecct’s challenges and visions. To challenge, go against conventions and deconstruct are important components of Massaud’s work. Massaud himself compares his designs to words that are then used by architects to create meaning(s).
About Jean-Marie Massaud
Jean-Marie Massaud was born in 1966 and graduated from the ENSCI in 1990. In 2000 he founded Studio Massaud. His design is based on a well-developed design philosophy. From industrial design to architecture and technological innovation; he is a man of change. He prefers questioning the existing, in order to achieve progress and eventually propose answers to contemporary problems. Massaud’s designs are characterized by an understanding of the surrounding world and create designs through a holistic approach that captures the zeitgeist in an interesting way. Massaud has been named Designer of the Year several times and has worked with companies such as Cacharel, Lancôme and Renault. For Offecct Massaud has designed the very successful series Bond and the sofa system Easy Block. During 2013 Offecct and Massaud presents the seating system Islands, the innovative seating furniture Airberg and the acoustic panel Soundwave® Pix.
Offecct was founded in 1990 by CEO Kurt Tingdal and Design Manager Anders Englund, and is situated in Tibro, Sweden. Offecct has 42 people employed with sales of SEK 115 million. More than 50% of the sales are made up of exports to 55 countries.
Offecct has grown rapidly to become a major furniture manufacturer with high design ambitions, which is particularly evident in the many international design awards that Offecct has received over the years. Offecct believes that qualitative, innovative and sustainable design creates interiors that have a positive impact on people - in meetings, at home and at work. Offecct works closely with some of the world's most renowned designers.
Offecct also believes that Corporate Social Sustainability (CSR) is as important as quality and design, which is evident in the choice of materials, energy, transportation and logistics. Many of Offecct´s products have been approved by the Nordic ecolabel, and Offecct is also certified in accordance with ISO 9001 (quality) as well as ISO 14001 (environmental).
Several public spaces all over the world have been furnished with objects from Offecct. A few examples are the offices of Skype and the Swedish Association of Architects as well as Nobis Hotel in Stockholm; MoMA and the MTV studio in New York, Microsoft in Hong Kong, Philips in Istanbul, MoMA (The Museum of Modern Art) in New York; Schiphol in Holland, Statoil in Norway, and BMW in Belgium.
For further information and high resolution images, please contact:
Ulrika Darheden, Marketing Assistant, OFFECCT AB, phone: +46 504 415 00
Kurt Tingdal, CEO OFFECCT AB, phone: +46 504 415 00
High resolution images can be downloaded from http://www.offecct.se
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