2013 Customer Success Summit Agenda and Speaker Lineup is Announced

Thought Leaders Pile Onto March 14th 2013 Customer-centric Enterprise Event

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Customer Success Summit

Businesses are looking for the answers on how to become more customer centric...that will help kickstart the changes needed to transform their organization and customer facing processes.

Palo Alto, CA (PRWEB) February 07, 2013

Today Customer Success Summit producer, Totango, announced the speaker lineup and the rundown of the March 14th event about how to build a customer centric enterprise.

“The amount of interest this event has sparked just goes to prove that there’s definitely a shift in focus from customer acquisition to retention and building stronger relationships with them. Now businesses are looking for the answers on how to become more customer centric. We are excited about the high caliber speakers and ideas that will help kickstart the changes needed to transform their organization and customer facing processes.” -- Guy Nirpaz, Totango CEO

Registration is $199 before February 15, and $299 thereafter, for qualified executives.
For further details of each session and any updates, refer to this announcement blog.

**Morning: Customer Centric Crash Course (9am - 1pm)

The Customer Centric Enterprise     - Guy Nirpaz, CEO Totango

Why and how to map your customer journey     - Ken Rutsky, President KJR Associates

Building the customer success management team - Mikael Blaisdell, The Customer Success Management Forum

Break                                

Customer lifecycle marketing done right - Atri Chatterjee, CMO Act-On Software

Build better relationships with your customers - Adrian McDermott, SVP Product Development Zendesk

Break                                

Retooling sales for customer success    - Jacco van der Kooij, author “The Future of Sales is Now”

Increasing self-service adoption - Jason Salzman, Sales Leader WalkMe

Networking Lunch                        

**Afternoon: Case studies and roundtable discussions (2pm - 5pm)    

Case study presentations: Short 10-minute case studies, followed by roundtable discussions on the topic.

“How to compensate for customer success” - Jeremy Malander, Head Customer Success Bluejeans

"Renewals and upselling in real life" - Patrick Donnelly, VP Sales Marketo

“Customer success in a zero touch business” - Harpreet Singh, Sr. Director Product Management Cloudbees

Parties interested in presenting case studies at the 2013 Customer Success Summit can contact Dominique at dlevin(at)totango(dot)com for more information.


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