INDIANAPOLIS, INDIANA (PRWEB) February 08, 2013
Silver Square Inc. announces the release of a free digital guide that demystifies the options available in the digital publishing market. The guide, “Navigating the Digital Publishing Landscape” is geared toward content creators, marketers and publishers new to the digital publishing space who want to understand how to meet the needs of the expanding e-book market.
- New and existing distribution channels
- How distribution channels are evolving
- Important terminology
- How to choose which digital publishing format to use
- The differences between digital publishing formats
“When I wanted Silver Square to get into the digital landscape, I immediately was overwhelmed with the options and the challenges that came with each route,” said Raquel Richardson, Principal, Silver Square. “Dean was able to dive into the industry and pull out what was best for our use, which means there are likely good bits of information for other small businesses. Dean shares those recommendations in this handy, simple guide.”
The guide can be found at http://www.silversquareinc.com under "Resources."
The rising trend of content consumption on e-book reading devices represents another distribution channel for marketers to reach their audiences. The growing popularity of e-books and the adoption of specialized e-book reading devices are documented in a series of surveys by the Pew Research Center’s Internet & American Life Project, which found that one-fifth of American adults (21%) report that they have read an e-book in the past year.
Silver Square Inc.
Founded in 2000, Silver Square Inc. is a creative, trusted full-service marketing firm telling crazy-good stories for its clients. In case you haven’t heard, Silver Square is known for hitting it out of the park, using funny as a business tactic, offering expert advice through content marketing, being brutally honest, exploiting social media and reveling in its clients’ successes. Its clients include WellPoint, Bingham Greenebaum Doll LLP and Indiana Design Center. Visit http://www.silversquareinc.com or call 317-569-5977.