The innovative nature of the VINClicks Platform is the future of targeted advertising, which will change the way advertising spend is allocated across many industries and verticals for years to come.
Winnipeg, Manitoba (PRWEB) February 10, 2013
DriveItNow® has recently selected the VINClicks® Advertising Platform to provide car buyers with highly targeted Pre-Qualified Payment Approvals through integration with select Automotive Marketplaces. Car buyers deep in the purchasing funnel can now pre-qualify instantly for financing on their next vehicle by utilizing the DriveItNow button found on the VIN Specific Vehicle Details Pages on Automotive Marketplaces.
The patent pending technology of the VINClicks Platform functions by capitalizing on each distinct, alphanumeric code attributed to any VIN Specific item. The ability for complete customization, targeting to the VIN level, and monetization in the form of cost per click (CPC) are factors that differentiate VINClicks from traditional forms of targeted advertising. The innovative nature of the VINClicks Platform is the future of targeted advertising, which will change the way advertising spend is allocated across many industries and verticals for years to come.
The DriveItNow results have been excellent thus far with the integration. Robert Langtry, Vice-President of VINClicks was eager to partner up with DriveItNow the moment he heard of their latest development. “The unique and innovative offering that DriveItNow developed was a perfect match for our VIN Specific Platform. I am very pleased with success of the partnership through this integration.”
Tarry Shebesta, President of DriveItNow is very optimistic of the potential to leverage the technology of the VINClicks Platform. “DriveItNow is a game-changing tool that shifts the car buyer’s focus from a car’s purchase price to the monthly payments. What makes it especially unique is that DriveItNow offers accurate payment quotes to consumers without requiring personal information. On automobile dealer websites, DriveItNow is a proven success. We are excited to partner with VINClicks because DriveItNow works well with VINClicks’ technology, expanding the reach of DriveItNow beyond dealer websites to classified listings on automotive marketplace websites.”