Memphis, Tenn. (PRWEB) February 21, 2013
Valeo Marketing, an online marketing agency located in Memphis, Tenn., has launched an ebook titled, "The Nonprofit's Guide to Social Link Building." Offering tips and helpful information on social media for nonprofits and more, the ebook is available as a free download on the company's website.
While nonprofit organizations support causes that benefit the world around us, traditional methods of acquiring donors and volunteers are no longer as effective as in the past; purchasing lists, direct mailings, advertisements, whitepages, and more are becoming less relevant over time. Instead, marketers are increasingly turning to the web and using the social nature of the internet to raise both awareness and donations.
The web is constantly growing, fueled by the desire for human interaction and the exchange of ideas. Massive networks like Facebook, Twitter, and LinkedIn are expanding at impressive rates, meaning nonprofit organizations now have a direct link to their audience through social networking. Valeo has seen, first-hand, the positive results that come along with social interaction with an audience, and has put their hard-earned knowledge on internet marketing for nonprofits into their newest eBook, The Nonprofit’s Guide to Social Link Building.
Within the pages of the eBook, nonprofits looking to expand their link building efforts will find ten concise and effective tips including:
-Crafting high-quality, interesting content.
-Building a reputation as an expert within their niche.
-Establishing a rapport with their audience via genuine discussion.
-Syndicating content across networks of websites.
-Increasing online exposure and awareness for their causes.
With The Nonprofit’s Guide to Social Link Building, Valeo has crafted a resource for nonprofits looking to kick-start their social link building efforts. Valeo hopes that by incorporating the knowledge within, both established and emerging nonprofits will find new methods of creating genuine connections between themselves and their audience.
About Valeo Marketing:
Founded in 2005 by managing project director James Hutto, Valeo Marketing believes that businesses and organizations succeed when they value the individual rather than the masses. Marketing for nonprofit organizations, higher education, healthcare, and real estate are just a sampling of the industries Valeo has assisted in spreading their message. Services offered include internet and content marketing, design and development, online video production, business web solutions, and more. For more information about their services, visit Valeo online.