Reading, PA (PRWEB) February 13, 2013
Consumers in the market for a pre-owned vehicle can now get free insider tips from a professional car buyer. In a new video entitled “How To Buy a Used Car,” auto trader Mike Bowers takes viewers through the same steps that he uses to evaluate approximately 1000 used cars each month.
Mike is a partner in John’s Great Cars, a family-owned dealership near Reading, PA, with a reputation for high quality pre-owned vehicles. As the dealership’s main buyer, he spends most of his days visiting car auctions, wholesalers, other dealers and private owners. Of the thousand or so vehicles he considers during an average month, he usually ends up purchasing around 100.
In other words, Mike Bowers sees a lot of cars and has to make smart decisions fast.
“There’s not a lot of luck, magic or mystery, just seven main steps,” explains Mike, who takes viewers through each of those steps in the 10-minute video, which recently debuted on YouTube and is featured on Preferred Warranties website, http://www.warrantys.com.
As it details each of the steps, the video also shows how to detect tricks that unscrupulous sellers might use to hide problems or defects.
The video was produced by Preferred Warranties, a leader in extended service contracts for pre-owned vehicles.
“We expect this video to be helpful to our dealers as well as the car-buying public,” explains Wayne Herring, Jr., Preferred’s national sales manager. “Our dealers like to build long-term relationships with their customers, to have them drive off the lot with a great car and a lot of confidence in it. Educating consumers on the fine points of quality is an important part of this, and this video can help. We want the buzz to be, ‘If you or anyone you know is thinking about buying a pre-owned vehicle, this video is a must-see!’”
Preferred Warranties Inc. has been a quality leader in aftermarket vehicle protection plans since the company was founded in 1992. In 1998, the company was ranked #179 on the Inc. 500 list of fastest growing U.S. companies and earned a Torch Award for Marketplace Ethics from the Better Business Bureau. Today, Preferred Warranties are available through dealerships in 17 states: Alabama, Delaware, Georgia, Indiana, Kentucky, Maryland, Michigan, New Jersey, New York, North Carolina, Ohio, Pennsylvania, South Carolina, Tennessee, Texas, Virginia and West Virginia.